Playlist campaigns built for your streams, guaranteed. real listeners only. half the agency price. algorithm triggered. (same playlists the big agencies use)
Every campaign is built to move your Popularity Score, the metric that unlocks Discover Weekly, Release Radar and organic algorithmic reach. Real listeners, weekly reports and a minimum stream count guaranteed in writing.
"57k streams, Discover Weekly and Release Radar both triggered. We're still seeing results months after the campaign ended." Porpoise Spit, Rock / Alt
Experience from agencies, labels & PR worldwide
Sound familiar?
We hear this all the time...
- I got my streams but nobody explained the result or replied when I asked
- My streams came from countries that weren't aligned with my genre
- I'm scared the streams were bots and Spotify will punish me for it
- The playlists had nothing to do with my sound and my skip rate went through the roof
- The numbers went up and then everything went straight back to zero
- I got quoted $2,000 and had no idea what I was actually paying for
Probably most of them right? Here's what none of those services will tell you. Every one of those problems traces back to a single number Spotify keeps on your song.
The metric behind everything
Your Popularity Score.
Spotify scores every song from 0 to 100 based purely on how listeners behave with it. Long listens, repeat plays, saves and playlist adds push it up. Skips, wrong-genre placements and bot streams drag it down. A higher score is what opens Discover Weekly, Release Radar, Radio and real organic reach.
Our campaigns are focused around the right listeners, right playlists and right genre fit, so the engagement moves the score up and the algorithm does the rest of the work for you.
Introducing
MMM Playlist Campaigns
Spotify playlist campaigns for independent artists who want real traction. We place your track on playlists that rank at the top of Spotify's own search results for high-intent keywords. When someone searches "late night indie" and your song sits on the playlist that comes up first, you're reaching listeners who are actively hunting for something like you.
Those listeners save, repeat and add to their own playlists. Exactly the engagement signals that push your Popularity Score up and wake the algorithm. You get a weekly report showing streams, streams per listener, score movement and what we're adjusting based on the data.
Every package comes with a minimum stream count. Hit the target or you get a full refund.
See the campaignsHow every campaign runs
Match
- Genre and mood matching. Your track is placed with playlists that actually fit your sound, so listeners stay instead of skipping
- Search-ranked playlists only. We work with playlists sitting at the top of Spotify's internal search for high-intent keywords
- Chartmetric-vetted playlists. We analyse the market, the playlists and their listener data before your track goes anywhere
- Zero bots, ever. Chartmetric's data shows us follower growth, engagement and listener behaviour, so anything artificial gets caught before it can touch your track
Place
- High-intent listeners daily. Top-ranked playlists pull consistent organic search traffic every single day
- Right countries. Campaigns weight toward markets with real cultural connection to your genre, where streams carry algorithmic weight
- Engagement over volume. Saves, repeats and playlist adds push your Popularity Score, so that's what placements are chosen to produce
- 60 to 90 day window. Enough time for score movement to compound and the algorithm to respond
Report
- Weekly performance reports. Total streams, daily counts and streams per listener in plain English
- Popularity Score tracking. Watch the number that actually opens algorithmic doors move week by week
- Live refinement. Underperforming placements get swapped based on the data, not left to run out the clock
- Full transparency. You always know exactly where your money went and what it produced
Genres we place every week
Where this came from
Bands, labels, agencies. I've sat on every side of the table.
Ten years playing in bands and managing them, then working inside PR agencies and labels all over the world. I run a small agency on purpose. There are no big offices or floors of staff wages getting baked into your invoice. I know first-hand how expensive and hard it is being an independent musician because I've lived it. That's why my prices stay lower than most while the results match what the big dogs deliver.
My old band.
Why every campaign starts with a conversation
You'll notice a lot of playlisting companies let you buy a campaign then and there on their website. No shade, but that tells you something. The sale comes first and the song comes second. Kind of the vibe of a fast-food drive-through. Here's your fries, next car. Here are your streams, next artist.
I only work with a small amount of new artists each month so I can give every one of them the time they deserve. I'm a small agency and I don't have the capacity to take on too many, and I wouldn't want it any other way.
That's why there's no buy button on this page. I vet every artist and every song before accepting a campaign because I need to believe I can actually deliver what I promise. If I don't think it's the right fit I'll tell you on the call. A small roster also means I've got the time to properly research and analyse the data through Chartmetric instead of throwing you on any playlist just to hit the bare minimum.
Real campaigns. Real results.
What campaigns actually deliver
Independent artists on independent budgets. Genuine traction instead of vanity numbers. Here's what campaigns look like in practice.
Joe Smallwood
"Love Sick" · Hip-Hop / Liquid D&B
Over 90% of streams came from the US, UK, Canada and Australia. 3.4 streams per listener meant people came back, which is exactly the signal the algorithm rewards. Discover Weekly, Release Radar and Radio all triggered.
yohnson.
"Warped" · Alt / Indie
A 40 day campaign that landed the track on 73 playlists, with the top placement alone driving 17,725 streams. Discover Weekly kicked in at week five and the algorithm carried it from there.
Porpoise Spit
"The Boys" · Rock / Alt
372 playlists total including Spotify editorial placements on Your DJ, Rock Out. and Local Noise. The band is still seeing Radio feeds and listener saves months after the campaign window closed.
20k Rio
"Burn After Reading" · Pop / Alt
36,065 listeners with over 3,000 playlist adds and 2,083 saves. Discover Weekly alone delivered 7,261 streams once the score moved and the compounding kicked in.
Tyler Tradewell · Alt Pop, USA
Porpoise Spit · Rock / Alt, Australia
Moberod · Pop-Punk, USA
Straight talk
Playlisting is one piece of the puzzle
I'd rather lose a sale than sell you a fantasy. The way people listen now, a playlist stream on its own won't change your career. Plenty of listeners are on shuffle in the background and plenty won't come back. That's the reality of streaming and no campaign on earth avoids it. Our job is to push engagement and streams per listener as high as we can, and a lot of that comes down to the song itself. Anything above 2 streams per listener is a genuinely good result.
The rest of your machine needs to be running too. Consistent posting. Meta ads if the budget allows. Live shows. Community building. A stream rarely turns into an Instagram follow or a ticket sale on its own, and anyone promising you'll go viral off a campaign is selling you something broken. Playlisting puts your music in front of real listeners and hands the algorithm the signals it needs. Necessary piece, no question. Just don't expect it to carry the whole job alone.
Be honest with yourself
Who this is for
This is for you if
- You're an independent artist releasing music and want real traction
- You want algorithmic growth instead of an empty stream number
- You've tried other services and been burnt by vague results
- You're releasing something you believe in and want it heard
- You want full transparency on where your money goes
- You've got a release coming and want the algorithm behind it
- You understand meaningful growth takes 60 to 90 days to compound
This isn't for you if
- You want overnight viral results, because that's exactly what we don't sell
- You're after a quick vanity boost with no lasting impact
- You need results this week, since genuine momentum takes 60 to 90 days
- You'd take cheap bot streams if nobody would find out
- You expect a playlist campaign alone to build your whole career
- You're not open to a straight opinion on whether your track is ready
Campaign packages
Pick your campaign
Comparable agencies charge $1,000 to $3,000+ for the same placements. We charge a fraction of that with the exact same access. Most artists have already burnt more on services that delivered nothing but a screenshot. Pricing is confirmed on your free strategy call, and if a campaign isn't right for you we'll say so on the call.
- 5k to 10k streams delivered
- Genre and mood playlist matching
- Weekly performance reports
- Popularity Score tracking
Best for a first campaign or a small-budget test.
Results within 60–90 days
- 13k to 25k streams delivered
- Genre and mood playlist matching
- Search-ranked playlist placement
- Weekly performance reports
- Popularity Score tracking
Best for testing a new release or building early traction.
Results within 60–90 days
- Everything in Ignite
- 30k to 50k streams delivered
- Stronger algorithmic trigger potential
- Meaningful Popularity Score impact
Best for serious releases where you want real algorithm impact.
Results within 60–90 days
- Everything in Momentum
- 65k to 100k streams delivered
- Maximum algorithmic trigger potential
- Significant Popularity Score impact
- Priority placement on top-ranked playlists
Best for maximum Popularity Score movement on a priority release.
Results within 60–90 days
Pricing is discussed on the call. No surprise numbers and no commitment required. The call takes 20 minutes and you'll walk away knowing exactly where your release stands either way.
The iron-clad guarantee
🛡️ Hit your stream target or a full refund
If we don't deliver the minimum promised streams within the agreed campaign window you get every cent back. Either the campaign delivers or you don't pay. The terms are confirmed in writing before any campaign starts, so there's nothing to chase and nothing to argue about later.
Book a free strategy call
What happens on the call
No sales pressure and no commitment. Just a straight conversation about your music, your goals and whether a campaign makes sense for where you are right now.
Genre fit, sound and release timing. I assess what's genuinely possible for your music before anything else.
Target playlists, realistic goals and a timeline built around your release.
If a campaign isn't the right move for you right now I'll tell you that too.
Got questions?
Frequently asked questions
Are the streams legitimate? Will Spotify flag my account?
How much does a campaign cost?
Why do I need a call before I can buy?
What do you need from me to get started?
How long does a campaign take?
What does the guarantee actually mean?
What genres do you work with?
Can I run a campaign on a song that's been out a while?
What do the weekly reports show?
Not ready for a call?
Grab the free 6-Week Release Blueprint instead
The exact release system behind over 1M streams, free and straight to your inbox. Start there and come back when you've got a track ready for a campaign.
⚡ Sent straight to your inbox. No spam, ever.
One last thing
You've read this far for a reason.
You've got a track you believe in and you're tired of guessing. Worst case the call costs you 20 minutes and you walk away knowing exactly where your release stands. Best case we build the campaign that finally gets it heard.
- Guaranteed minimum streams confirmed in writing before you pay a cent
- Real listeners on real playlists, no bots anywhere near your track
- Placements on playlists ranking at the top of Spotify search
- Weekly reports with Popularity Score tracking so you see everything
- Half the price of comparable agencies for the exact same access
- A straight verdict on the call, including if a campaign isn't right for you yet
🛡️ Guaranteed minimum streams · No sales pressure · We'll tell you straight if it's not the right move
Wait, before you go
Not ready for a campaign? Grab the free blueprint instead.
The 6-Week Artist Release Blueprint shows you the exact release system I used to drive over 1M streams. Free, straight to your inbox.
⚡ Sent straight to your inbox
🎉 It's on the way
Check your inbox. The 6-Week Artist Release Blueprint is heading there now.
