/* ---- from mmm-homepage-4.css ---- */
/** Shopify CDN: Minification failed

Line 290:0 Unexpected "@media"
Line 291:64 Unexpected "}"
Line 674:70 Unexpected "}"

**/


*{margin:0;padding:0;box-sizing:border-box}
html{scroll-behavior:smooth;overflow-x:hidden;overflow-x:clip;max-width:100%}
.svc-text,.svc-visual,.bp-panel,.lb-panel,.case-info,.case-nums{min-width:0}
img,svg,video{max-width:100%}
::selection{background:var(--orange);color:var(--ink)}
body{caret-color:var(--orange)}
::-webkit-scrollbar{width:12px}
::-webkit-scrollbar-track{background:var(--cream)}
::-webkit-scrollbar-thumb{background:var(--ink);border:3px solid var(--cream)}
:focus-visible{outline:3px solid var(--orange);outline-offset:3px}
body{overflow-x:hidden;overflow-x:clip;font-family:'Space Grotesk',sans-serif;background:var(--paper);color:var(--ink);line-height:1.55}
a{color:inherit;text-decoration:none}
img{max-width:100%;display:block}
.wrap{max-width:1400px;margin:0 auto;padding:0 32px}
h1,h2,.display{font-family:'Space Grotesk',sans-serif!important;font-stretch:normal!important;font-weight:400!important;font-weight:800;text-transform:uppercase;line-height:1.0;letter-spacing:-.03em;text-wrap:balance}
.hl{background:var(--orange);color:var(--ink);padding:.02em .14em;margin-left:-.1em;box-decoration-break:clone;-webkit-box-decoration-break:clone}
.eyebrow{font-size:13px;letter-spacing:3px;text-transform:uppercase;font-weight:700;color:var(--muted);margin-bottom:14px}
.btn{display:inline-block;background:var(--ink);color:#fff;padding:16px 34px;font-weight:700;font-size:14px;letter-spacing:1px;text-transform:uppercase;border-radius:999px;transition:background .18s ease-out,color .18s ease-out,transform .18s ease-out}
.btn:active{transform:translateY(1px)}
.btn:hover{background:var(--orange);color:var(--ink)}
.btn.orange{background:var(--orange);color:var(--ink)}
.btn.orange:hover{background:#fff;color:var(--ink)}
.btn.light{background:#fff;color:var(--ink);border:2px solid var(--ink);padding:14px 28px}
.hero .ctas .btn{min-width:280px;text-align:center;background:var(--orange);color:var(--ink);border:none;margin-top:0}
.hero .ctas .btn.light{background:#fff;border:2px solid var(--ink);padding:16px 38px}
.hero .ctas .btn.light::before{background:var(--ink)}
.hero .ctas .btn:hover{background:var(--orange)}
.hero .ctas .btn.light:hover{background:#fff;color:#fff}
.btn.light:hover{background:var(--orange)}

/* header */
header{background:#fff;border-bottom:1px solid var(--line);position:sticky;top:0;z-index:50}
.nav{display:flex;align-items:center;justify-content:space-between;height:76px}
.brand{display:flex;align-items:center;gap:12px;font-family:'Space Grotesk',sans-serif!important;font-stretch:normal!important;font-weight:400!important;font-weight:800;font-size:15px;letter-spacing:-.02em;text-transform:uppercase}
.brand svg{width:52px;height:auto}
.navlinks{display:flex;align-items:center;gap:30px;font-size:14px;font-weight:600}
.navlinks a{transition:color .15s ease-out}
.navlinks a:hover{color:var(--orange)}

/* hero */
.hero{background:transparent;color:var(--ink);padding:64px 0 84px;text-align:center;overflow:hidden;overflow-x:clip}
.hero-logo{max-width:190px;margin:0 auto 30px}
.hero-logo svg{width:100%;height:auto;display:block}
.hero-logo .draw{stroke-dasharray:1100;stroke-dashoffset:1100;animation:mmmdraw 1.6s ease-out forwards}
.hero-logo .dot{opacity:0;animation:mmmdot .3s ease-out 1.5s forwards}
@keyframes mmmdraw{to{stroke-dashoffset:0}}
@keyframes mmmdot{to{opacity:1}}
.hero h1{font-family:'Space Grotesk',sans-serif!important;font-stretch:normal!important;font-weight:400!important;font-weight:800;font-size:clamp(34px,5vw,66px);max-width:1050px;margin:0 auto;letter-spacing:-.03em;line-height:.99;text-transform:uppercase}
.rotator{display:block;position:relative;height:1.16em;margin-top:.1em}
.rotator .hl,.js .rotator .hl{background:none;color:var(--orange);font-family:'Space Grotesk',sans-serif;font-weight:400;letter-spacing:.01em;padding:0;margin-left:0;text-shadow:.045em .05em 0 var(--ink)}
.rotator span{position:absolute;left:0;right:0;top:0;text-align:center;opacity:0;white-space:nowrap;transform:translateY(18px) skewX(-8deg);animation:rot 30s infinite}
@keyframes rot{0%{opacity:0;transform:translateY(18px) skewX(-8deg)}1.5%{opacity:1;transform:translateY(0) skewX(-8deg)}8.5%{opacity:1;transform:translateY(0) skewX(-8deg)}10.0%{opacity:0;transform:translateY(-18px) skewX(-8deg)}100%{opacity:0;transform:translateY(-18px) skewX(-8deg)}}
.hero .paren{display:block;font-size:clamp(22px,3.2vw,40px);margin-top:16px;color:var(--ink)}
.hero .sub{font-size:19px;color:#3d3a34;max-width:620px;margin:30px auto 0}
.hero .ctas{margin-top:26px;display:flex;gap:12px;justify-content:center;flex-wrap:wrap}
.hero-testimonial{display:flex;align-items:center;gap:18px;max-width:600px;margin:28px auto 0;text-align:left}
.avatar-stack{display:flex;flex-shrink:0}
.avatar-stack img{width:52px;height:52px;border-radius:50%;object-fit:cover;border:3px solid #fff;display:block;box-shadow:0 2px 6px rgba(20,19,17,.18)}
.avatar-stack img+img{margin-left:-16px}
.hero-testimonial-stars{color:#f5a623;font-size:14px;letter-spacing:2px;margin-bottom:4px}
.trusted{color:var(--ink);font-size:13px;letter-spacing:.3px;margin-left:8px}
.hero-testimonial p{font-size:15px;color:#3d3a34}
.hero-testimonial span{color:var(--muted)}

/* marquee */
.logo-marquee{padding:44px 0 50px;overflow:hidden;background:var(--cream);border-bottom:1px solid var(--line)}
.logo-marquee-label{text-align:center;color:var(--muted);font-size:12px;letter-spacing:3px;text-transform:uppercase;margin-bottom:32px;font-weight:700}
.logo-marquee-track{overflow:hidden;-webkit-mask-image:linear-gradient(90deg,transparent,#000 12%,#000 88%,transparent);mask-image:linear-gradient(90deg,transparent,#000 12%,#000 88%,transparent)}
.logo-marquee-row{display:flex;align-items:center;width:max-content;animation:marquee 32s linear infinite;animation-delay:1.8s}
.logo-marquee-row img{margin-right:84px}
.logo-marquee-row img{height:28px;width:120px;object-fit:contain;opacity:.55}
@keyframes marquee{from{transform:translateX(0)}to{transform:translateX(-50%)}}

/* what we do */
.whatwedo{padding:100px 0 30px;text-align:center}
.whatwedo h2{font-size:clamp(30px,4.6vw,54px);max-width:900px;margin:0 auto}
.whatwedo .sub{font-size:18px;max-width:640px;margin:24px auto 0;color:#3d3a34}
.whatwedo .btn{margin-top:32px}

/* services */
.prods-head{text-align:center;font-size:clamp(32px,4.2vw,54px);margin:10px 0 26px}
.services{padding:60px 0 90px}
.svc-head{padding:36px 0 44px;border-bottom:1px solid var(--line)}
.svc-head h2{text-align:center;margin:0 auto}
.hero h1{text-wrap:balance}
.svc-head .sub{text-align:left;margin:18px 0 0;max-width:640px;font-size:20px;line-height:1.6}
.svc-index{list-style:none;counter-reset:svc;margin:26px 0 0;padding:0;display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:12px 40px;max-width:900px}
.svc-index li{counter-increment:svc;position:relative;padding:0 0 0 44px;text-align:left;line-height:1.35}
.svc-index li::before{content:"0" counter(svc);position:absolute;left:0;top:2px;font-family:'Space Grotesk',sans-serif;font-size:14px;letter-spacing:.06em;color:var(--orange)}
.svc-index li b{display:block;font-weight:800;font-size:17px;color:var(--ink)}
.svc-index li span{display:block;font-size:15.5px;color:#6b665d;margin-top:2px}
@media(max-width:700px){.svc-index{grid-template-columns:1fr;gap:10px;margin-top:20px}.svc-index li{padding-left:38px}}
@media(max-width:700px){.svc-head{padding:12px 0 32px}.svc-head .sub{font-size:17px}}
.svc{display:flex;gap:56px;align-items:flex-start;padding:56px 0;border-bottom:1px solid var(--line);flex-wrap:wrap}
.svc:last-child{border-bottom:none}
.svc-text{flex:1 1 480px}
.svc h3{font-family:'Space Grotesk',sans-serif!important;font-stretch:normal!important;font-weight:400!important;font-weight:800;text-transform:uppercase;font-size:clamp(27px,3.2vw,42px);line-height:1.0;margin-bottom:16px;letter-spacing:-.03em}
.svc p{font-size:17.5px;color:#3d3a34;max-width:560px}
.svc .pills{display:flex;flex-wrap:wrap;gap:10px;margin-top:22px}
.ticks{list-style:none;margin-top:22px;max-width:560px}
.ticks li{font-size:16px;color:#3d3a34;padding:9px 0 9px 32px;position:relative;border-bottom:1px solid var(--line)}
.ticks li:last-child{border-bottom:none}
.ticks li::before{content:"\2713";position:absolute;left:0;top:8px;color:var(--orange);font-weight:800;font-size:17px}
.ticks .tick-strong{font-weight:700;color:var(--ink)}
.ticks .tick-item b{display:block;font-weight:700;color:var(--ink)}
.ticks .tick-item .d{display:block;font-size:15px;color:#6b665d;margin-top:2px}
.ticks .dl{list-style:none;margin:8px 0 2px;padding:0;display:grid;grid-template-columns:1fr 1fr;gap:4px 18px;font-size:14.5px;color:#6b665d;line-height:1.45}
.ticks .dl li{position:relative;padding:0 0 0 14px;border:none}
.ticks .dl li::before{content:"";position:absolute;left:0;top:.5em;width:6px;height:6px;border-radius:50%;background:var(--orange)}
@media(max-width:600px){.ticks .dl{grid-template-columns:1fr}}
/* collapsible tick lists on the services scroll */
.svc-more{max-width:560px;margin-top:22px;border-top:1px solid var(--line);border-bottom:1px solid var(--line)}
.svc-more summary{list-style:none;cursor:pointer;display:flex;align-items:center;justify-content:space-between;gap:16px;padding:14px 0;font-weight:800;font-size:15px;letter-spacing:.4px;text-transform:uppercase;color:var(--ink);user-select:none}
.svc-more summary::-webkit-details-marker{display:none}
.svc-more summary i{position:relative;flex:none;width:28px;height:28px;border:2px solid var(--orange);border-radius:50%;transition:transform .35s cubic-bezier(.16,1,.3,1),background .25s}
.svc-more summary i::before,.svc-more summary i::after{content:"";position:absolute;left:50%;top:50%;width:12px;height:2px;background:var(--orange);transform:translate(-50%,-50%);transition:transform .35s cubic-bezier(.16,1,.3,1),background .25s}
.svc-more summary i::after{transform:translate(-50%,-50%) rotate(90deg)}
.svc-more[open] summary i{background:var(--orange)}
.svc-more[open] summary i::before,.svc-more[open] summary i::after{background:#fff}
.svc-more[open] summary i::after{transform:translate(-50%,-50%) rotate(0deg)}
.svc-more summary:hover i{transform:scale(1.08)}
.svc-more .ticks{margin-top:0;padding-bottom:6px}
.svc-more .ticks li:first-child{border-top:1px solid var(--line)}
@media(max-width:700px){.svc-more{max-width:none}}
.pill{font-size:12px;font-weight:700;letter-spacing:1px;text-transform:uppercase;border:2px solid var(--ink);padding:7px 14px}
.svc .cta{margin:30px auto 0;display:flex;width:max-content}
.svc .cta,.cta-row .cta,.hero .ctas .btn{position:relative;display:inline-flex;align-items:center;justify-content:center;padding:18px 40px;font-weight:800;font-size:15px;letter-spacing:1.2px;text-transform:uppercase;color:var(--ink);background:var(--orange);border-radius:999px;overflow:hidden;z-index:1;transition:transform .28s cubic-bezier(.22,1,.36,1),box-shadow .28s cubic-bezier(.22,1,.36,1)}
.svc .cta::before,.cta-row .cta::before,.hero .ctas .btn::before{content:"";position:absolute;inset:0;background:var(--ink);border-radius:inherit;transform:translateY(102%);transition:transform .38s cubic-bezier(.22,1,.36,1);z-index:-1}
.svc .cta:hover,.cta-row .cta:hover,.hero .ctas .btn:hover{color:#fff;transform:translateY(-3px) scale(1.02);box-shadow:0 16px 32px rgba(255,90,28,.35)}
.svc .cta:hover::before,.cta-row .cta:hover::before,.hero .ctas .btn:hover::before{transform:translateY(0)}
.svc .cta:active,.cta-row .cta:active,.hero .ctas .btn:active{transform:translateY(-1px) scale(1)}
@media(prefers-reduced-motion:reduce){.svc .cta,.svc .cta::before,.cta-row .cta::before,.hero .ctas .btn::before{transition:none}.svc .cta:hover,.cta-row .cta:hover,.hero .ctas .btn:hover{transform:none}}
.svc-visual{flex:1 1 320px;background:var(--cream);border:1px solid var(--line);min-height:260px;display:flex;align-items:center;justify-content:center}
.svc-visual .ph{font-family:'Space Grotesk',sans-serif!important;font-stretch:normal!important;font-weight:400!important;font-weight:800;letter-spacing:-.03em;font-size:56px;color:var(--orange);text-transform:uppercase}

/* results */
.results{background:var(--ink);color:#fff;padding:100px 0}
.results h2{font-size:clamp(34px,5vw,60px)}
.results .sub{font-size:18px;color:#cfc8bc;max-width:620px;margin-top:20px}
.res-grid{display:flex;flex-wrap:wrap;gap:24px;margin-top:56px}
.res-card{flex:1 1 calc(50% - 12px);min-width:300px;background:#1e1c18;padding:40px 36px;border:1px solid #2c2923}
.res-card b{font-family:'Space Grotesk',sans-serif!important;font-stretch:normal!important;font-weight:400!important;font-weight:800;letter-spacing:-.03em;font-size:44px;display:block;color:var(--orange);line-height:1}
.res-card h3{font-family:'Space Grotesk',sans-serif!important;font-stretch:normal!important;font-weight:400!important;font-weight:800;text-transform:uppercase;font-size:20px;margin:14px 0 12px}
.res-card p{font-size:15px;color:#b5aea3}
.results .btn{display:block;width:max-content;margin:48px auto 0}

/* problem */
.problem{padding:96px 0 40px;text-align:center}

.problem h2{font-size:clamp(34px,5vw,60px);max-width:800px;margin-left:auto;margin-right:auto}
.hear{font-size:13px;letter-spacing:3px;text-transform:uppercase;font-weight:700;color:var(--muted);margin:44px 0 22px}
.problem ul{list-style:none;max-width:720px;margin:0 auto;text-align:left}
.problem li{font-size:17px;font-weight:600;padding:15px 0 15px 34px;border-bottom:1px solid var(--line);position:relative}
.problem li::before{content:"";position:absolute;left:4px;top:21px;width:10px;height:10px;border-radius:50%;background:var(--orange)}
.js .problem li::before{transform:scale(0);transition:transform .45s cubic-bezier(.34,1.56,.64,1) .15s}
.js .problem li.in::before{transform:scale(1)}
.wherewecome{margin-top:52px;max-width:720px;margin-left:auto;margin-right:auto}
.wherewecome p{font-size:17px;color:#3d3a34;margin-top:16px}
.problem .btn{margin-top:34px}
/* footer */
footer{background:var(--ink);color:#b5aea3;padding:26px 0 16px;font-size:14px}
.fgrid{display:flex;justify-content:space-between;align-items:center;gap:24px;flex-wrap:wrap}
.fleft{display:flex;align-items:center;gap:22px;flex-wrap:wrap}
.fbrand{display:flex;align-items:center;gap:10px;color:#fff;font-family:'Space Grotesk',sans-serif!important;font-stretch:normal!important;font-weight:400!important;font-weight:800;font-size:15px;text-transform:uppercase;letter-spacing:-.02em}
.fbrand svg{width:40px;height:auto}
.femail:hover{color:#fff}
.flinks{display:flex;gap:22px;flex-wrap:wrap}
.flinks a:hover{color:#fff}
.fbottom{border-top:1px solid #2c2923;margin-top:18px;padding-top:12px;display:flex;justify-content:space-between;flex-wrap:wrap;gap:10px;font-size:13px}
.fbottom a:hover{color:#fff}

.rotator{font-size:1.02em}
@media(max-width:900px){
  .rotator{font-size:.95em}
}
@media(max-width:700px){
  .wrap{padding:0 28px}
  .hero .ctas{flex-direction:column;align-items:stretch;max-width:340px;margin-left:auto;margin-right:auto;gap:10px;margin-top:22px}
  .hero-testimonial{margin-top:28px;flex-direction:column;text-align:center;gap:14px}
  .hero-testimonial > div:not(.avatar-stack){display:flex;flex-direction:column;align-items:center}
  .avatar-stack{flex-direction:row;justify-content:center}
  .hero-testimonial-stars{display:flex;flex-wrap:wrap;align-items:center;justify-content:center;column-gap:8px;margin-bottom:8px}
  .trusted{margin-left:0;white-space:nowrap}
  .hero-testimonial p{max-width:340px;margin:0 auto}
  .hero .ctas .btn{min-width:0;width:100%}
  .hero h1{font-size:34px}
  .rotator{font-size:.92em}
  .hero{padding:44px 0 56px}
  .hero-logo{max-width:150px;margin-bottom:24px}
}
@media(max-width:520px){
  .rotator{font-size:.94em}
  .hero .paren{font-size:19px}
}
@media(max-width:900px){
  .navlinks{display:none}
  .svc{flex-direction:column;align-items:flex-start}
  .res-card{flex:1 1 100%}
}
@media(prefers-reduced-motion:reduce){
  .rotator span{animation:none}
  .rotator span:first-child{opacity:1;transform:skewX(-8deg)}
  .hero-logo .draw{animation:none;stroke-dashoffset:0}
  .hero-logo .dot{animation:none;opacity:1}
  .logo-marquee-row{animation:none}
}

/* scroll-in motion system. two families: marker paint-in, soft rise. JS-gated so no-JS stays static */
.js .hl{background:linear-gradient(var(--orange),var(--orange)) no-repeat left center/0% 100%;transition:background-size .6s cubic-bezier(.16,1,.3,1)}
.js .hl.in{background-size:100% 100%}
.js .anim-rise{opacity:0;transform:translateY(26px);filter:blur(6px);transition:opacity .7s cubic-bezier(.16,1,.3,1),transform .7s cubic-bezier(.16,1,.3,1),filter .7s cubic-bezier(.16,1,.3,1)}
.js .anim-rise.in{opacity:1;transform:none;filter:none}
.js .anim-slide{opacity:0;transform:translateX(-18px);transition:opacity .55s cubic-bezier(.16,1,.3,1),transform .55s cubic-bezier(.16,1,.3,1)}
.js .anim-slide.in{opacity:1;transform:none}
.js .anim-wipe>*{clip-path:inset(0 100% 0 0);transition:clip-path .9s cubic-bezier(.16,1,.3,1)}
.js .anim-wipe.in>*{clip-path:inset(0 0 0 0)}
.js .ticks li::before{transform:scale(0);transition:transform .4s cubic-bezier(.34,1.56,.64,1)}
.js .ticks li.in::before{transform:scale(1)}
@media(prefers-reduced-motion:reduce){
  .js .hl{background:var(--orange);transition:none}
  .js .anim-rise,.js .anim-slide{opacity:1;transform:none;filter:none;transition:none}
  .js .anim-wipe>*{clip-path:none;transition:none}
  .js .ticks li::before{transform:none;transition:none}
}
/* hidden photo reveal under the cursor */
.reveal{position:fixed;inset:0;z-index:-1;pointer-events:none;background:url(https://pub-4c3537802ee3417e84b7cb442f991be1.r2.dev/assets/images/brand/photo-cursor-reveal.webp) center 30%/cover no-repeat;filter:blur(9px) saturate(.85);opacity:0;transition:opacity .5s ease-out;
  -webkit-mask-image:radial-gradient(circle 300px at var(--mx,50%) var(--my,50%),rgba(0,0,0,1) 0%,rgba(0,0,0,.55) 45%,transparent 72%);
  mask-image:radial-gradient(circle 300px at var(--mx,50%) var(--my,50%),rgba(0,0,0,1) 0%,rgba(0,0,0,.55) 45%,transparent 72%)}
.reveal.on{opacity:.35}
@media(pointer:coarse),(prefers-reduced-motion:reduce){.reveal{display:none}}

/* blueprint page-slip loop */
.svc-bp{align-items:center}
.bp-panel{flex:1 1 420px;min-width:300px;display:flex;justify-content:center;padding:40px 0 60px}
.bp-stage{position:relative;width:min(52vh,460px)}
.bp-slip{position:absolute;top:14%;left:50%;z-index:1;width:70%;opacity:0;transform:translateX(-50%);will-change:transform,opacity}
.bp-slip img{display:block;width:100%;height:auto;box-shadow:0 14px 32px rgba(0,0,0,.16);border:1px solid rgba(0,0,0,.08);background:#fff}
.bp-cover{position:relative;z-index:2;animation:bookBob 6s ease-in-out infinite}
.bp-cover img{display:block;width:100%;height:auto;filter:drop-shadow(0 24px 30px rgba(20,19,17,.28))}
.bp-ground{position:absolute;left:50%;bottom:-44px;z-index:0;width:68%;height:26px;transform:translateX(-50%);background:radial-gradient(ellipse at center,rgba(20,19,17,.28) 0%,rgba(20,19,17,0) 68%);animation:shadowBreathe 6s ease-in-out infinite}
@media(max-width:900px){
  .bp-panel{width:100%;padding:24px 0 50px}
  .bp-stage{width:min(78vw,350px)}
  .bp-slip{width:64%;top:16%}
  .bp-slip img{box-shadow:0 8px 20px rgba(0,0,0,.18)}
  .bp-cover img{filter:none}
}

/* scroll-triggered hero transformation */
.js .hero-logo{transform-origin:top left;will-change:transform,opacity}
.js .hero h1,.js .hero .sub,.js .hero .ctas,.js .hero-testimonial{will-change:transform,opacity}
.js .brand svg{transition:opacity .2s ease-out}

/* animated column slider */
.colslider{background:var(--cream);border-top:1px solid var(--line);border-bottom:1px solid var(--line);overflow:hidden;padding-top:36px}
.colslider-label{text-align:center;color:var(--muted);font-size:12px;letter-spacing:3px;text-transform:uppercase;font-weight:700;margin:0 0 28px;padding:0 24px}





.cs-rev{background:#fff;border:1px solid var(--line);padding:24px;box-shadow:0 16px 34px rgba(20,19,17,.10)}
.cs-stars{color:#f5a623;font-size:15px;letter-spacing:3px;margin-bottom:12px}
.cs-rev p{font-size:15px;line-height:1.55;color:var(--ink);margin:0 0 16px;font-weight:500}
.cs-who{display:flex;align-items:center;gap:11px}
.cs-who img{width:42px!important;height:42px;border-radius:50%;object-fit:cover;box-shadow:none!important}
.cs-who span{font-size:13px;color:var(--muted);line-height:1.3}
.cs-who b{display:block;color:var(--ink)}
.csgo .cs-up 
.csgo .cs-down 
.csgo .cs-slow 


@media(max-width:700px){}
@media(prefers-reduced-motion:reduce){.cs-up .cs-track,.cs-down }

/* case studies */
.case-grid{display:flex;flex-direction:column;margin-top:44px;border-top:1px solid #2c2923}
.cr-row{display:grid;grid-template-columns:56px minmax(0,1fr) 170px auto;gap:22px;align-items:center;padding:19px 0;border-bottom:1px solid #2c2923}
.cr-art{width:56px;height:56px;border-radius:8px;object-fit:cover;object-position:left top;border:1px solid #3a352c;display:block}
.cr-id{min-width:0;text-align:left}
.cr-track{font-weight:700;font-size:15px;color:#fff;margin:0 0 4px}
.cr-track i{font-style:normal;color:#8a8378;font-weight:600;font-size:12px;letter-spacing:.5px;margin-left:8px}
.cr-story{font-size:13px;color:#b5aea3;line-height:1.5;margin:0;display:-webkit-box;-webkit-line-clamp:2;-webkit-box-orient:vertical;overflow:hidden}
.cr-spark{width:170px;height:44px;overflow:visible}
.cr-spark .l{stroke:var(--orange);stroke-width:2.5;fill:none;stroke-linecap:round;stroke-dasharray:100;stroke-dashoffset:100;transition:stroke-dashoffset 1.5s cubic-bezier(.33,1,.4,1)}
.cr-spark .a{fill:rgba(255,90,28,.13);opacity:0;transition:opacity .9s ease .9s}
.results.go .cr-spark .l{stroke-dashoffset:0}
.results.go .cr-spark .a{opacity:1}
.cr-row:nth-child(2) .cr-spark .l{transition-delay:.18s}
.cr-row:nth-child(2) .cr-spark .a{transition-delay:1.08s}
.cr-row:nth-child(3) .cr-spark .l{transition-delay:.36s}
.cr-row:nth-child(3) .cr-spark .a{transition-delay:1.26s}
.cr-num{text-align:right;min-width:132px}
.cr-num b{font-family:'Space Grotesk',sans-serif;font-weight:400;font-stretch:normal;font-size:clamp(24px,2.6vw,34px);color:var(--orange);display:block;line-height:1}
.cr-num span{font-size:10px;letter-spacing:1.5px;text-transform:uppercase;color:#8a8378;font-weight:700}
.cr-num em{display:block;font-style:normal;font-size:11px;color:#b5aea3;margin-top:3px}
@media(max-width:820px){
  .cr-row{grid-template-columns:44px minmax(0,1fr) auto;gap:13px}
  .cr-art{width:44px;height:44px}
  .cr-spark{display:none}
  .cr-story{-webkit-line-clamp:3;font-size:12.5px}
  .cr-num{min-width:96px}
}
@media(prefers-reduced-motion:reduce){.cr-spark .l{stroke-dashoffset:0;transition:none}.cr-spark .a{opacity:1;transition:none}}
.quotes-head{display:flex;justify-content:space-between;align-items:baseline;flex-wrap:wrap;gap:8px;margin-top:56px}
.quotes-note{font-size:12px;color:#6e675c;letter-spacing:1px;text-transform:uppercase}
.quote-row{display:flex;flex-wrap:wrap;gap:22px;margin-top:20px}
.qshot{flex:1 1 calc(33.333% - 15px);min-width:280px;padding:0;overflow:hidden}
.qshot img{width:100%;height:auto;display:block}
.qshot-wide{flex:2 1 calc(66.666% - 8px)}
@media(max-width:900px){.qshot,.qshot-wide{flex:1 1 100%}}

/* mobile burger menu */
.burger{display:none;flex-direction:column;justify-content:center;gap:5px;width:44px;height:44px;padding:10px;background:none;border:none;cursor:pointer}
.burger span{display:block;width:100%;height:3px;background:var(--ink);transition:transform .3s cubic-bezier(.16,1,.3,1),opacity .2s ease-out}
.burger.open span:nth-child(1){transform:translateY(8px) rotate(45deg)}
.burger.open span:nth-child(2){opacity:0}
.burger.open span:nth-child(3){transform:translateY(-8px) rotate(-45deg)}
.mobile-menu{display:none;flex-direction:column;background:#fff;border-top:1px solid var(--line);overflow:hidden;max-height:0;transition:max-height .35s cubic-bezier(.16,1,.3,1)}
.mobile-menu a{padding:15px 24px;font-size:16px;font-weight:600;border-bottom:1px solid var(--line);opacity:0;transform:translateX(-10px);transition:opacity .3s ease-out,transform .3s cubic-bezier(.16,1,.3,1)}
.mobile-menu a:last-child{border-bottom:none}
.mobile-menu.open a{opacity:1;transform:none}
.mobile-menu.open a:nth-child(1){transition-delay:.05s}
.mobile-menu.open a:nth-child(2){transition-delay:.09s}
.mobile-menu.open a:nth-child(3){transition-delay:.13s}
.mobile-menu.open a:nth-child(4){transition-delay:.17s}
.mobile-menu.open a:nth-child(5){transition-delay:.21s}
@media(max-width:900px){
  .burger{display:flex}
  .mobile-menu{display:flex}
}
@media(prefers-reduced-motion:reduce){.burger span,.mobile-menu,.mobile-menu a{transition:none}}
/* industry contacts: google sheets on devices */
.sheets-panel{flex:1 1 480px;min-width:300px;position:relative;padding:8px 0 34px}
.gs-scene{position:relative;max-width:560px;margin:0 auto}
/* laptop */
.gsl{position:relative;filter:drop-shadow(0 22px 26px rgba(20,19,17,.16))}
.gsl-screen{background:#161512;border-radius:14px 14px 0 0;padding:14px 14px 16px;position:relative}
.gsl-cam{position:absolute;top:6px;left:50%;width:5px;height:5px;margin-left:-2.5px;border-radius:50%;background:#3a3833}
.gsl-view{background:#fff;border-radius:3px;overflow:hidden;display:flex;flex-direction:column;height:330px;font-family:'Space Grotesk',sans-serif}
.gsl-deck{height:16px;background:linear-gradient(180deg,#35332e 0%,#211f1c 60%,#141311 100%);border-radius:0 0 16px 16px;position:relative}
.gsl-deck::before{content:"";position:absolute;top:0;left:50%;width:110px;height:7px;margin-left:-55px;background:#0d0c0b;border-radius:0 0 9px 9px}
/* sheets chrome */
.gs-titlebar{display:flex;align-items:center;gap:8px;padding:7px 10px 5px}
.gs-glyph{width:17px;height:22px;background:#188038;border-radius:2.5px;position:relative;flex-shrink:0}
.gs-glyph::before{content:"";position:absolute;inset:5px 3.5px;background:
  linear-gradient(#fff,#fff) left 0 top 4.5px/10px 1.5px no-repeat,
  linear-gradient(#fff,#fff) left 0 top 8px/10px 1.5px no-repeat,
  linear-gradient(#fff,#fff) left 3px top 0/1.5px 11px no-repeat}
.gs-name{font-size:12.5px;color:#202124;font-weight:700;white-space:nowrap;overflow:hidden;text-overflow:ellipsis;flex-shrink:1;min-width:0}
.gs-star{color:#5f6368;font-size:10px}
.gs-menus{display:flex;gap:9px;margin-left:2px}
.gs-menus i{font-style:normal;font-size:9.5px;color:#5f6368}
.gs-chip{margin-left:auto;background:#c8e7d3;color:#0d652d;font-size:8.5px;font-weight:700;padding:3px 8px;border-radius:999px;letter-spacing:.02em;white-space:nowrap}
.gs-formula{display:flex;align-items:center;gap:8px;border-top:1px solid #e0e0e0;border-bottom:1px solid #e0e0e0;padding:4px 10px;background:#fff}
.gs-cellref{font-size:10px;color:#202124;border-right:1px solid #e0e0e0;padding-right:10px;min-width:26px}
.gs-fx{font-size:10px;color:#5f6368;font-style:italic}
.gs-formula span{font-size:10px;color:#202124;white-space:nowrap;overflow:hidden}
/* grid */
.gs-cols{display:flex;background:#f8f9fa;border-bottom:1px solid #e0e0e0}
.gs-cols i{font-style:normal;font-size:9.5px;color:#5f6368;text-align:center;padding:3px 0;border-right:1px solid #e0e0e0}
.gs-frozen{display:flex;background:#fff;border-bottom:2px solid #bdc1c6}
.gs-frozen em{font-style:normal;font-size:10px;font-weight:700;color:#202124;padding:6px 8px;border-right:1px solid #e0e0e0;white-space:nowrap;overflow:hidden}
.gs-rnum{width:30px;flex:none;background:#f8f9fa;color:#5f6368;font-size:9.5px;text-align:center;border-right:1px solid #e0e0e0;display:flex;align-items:center;justify-content:center}
.c1{width:34%}.c2{width:25%}.c3{width:24%}.c4{width:17%;text-align:right}
.gsl-clip{flex:1;overflow:hidden;position:relative}
.gs-roll{will-change:transform;animation:gsScroll var(--dur,26s) linear infinite}
@keyframes gsScroll{to{transform:translateY(-50%)}}
.gs-row{display:flex;height:32px}
.gs-row em{font-style:normal;font-size:10.5px;color:#202124;padding:0 8px;display:flex;align-items:center;border-right:1px solid #e0e0e0;border-bottom:1px solid #e0e0e0;white-space:nowrap;overflow:hidden}
.gs-row .gs-rnum{border-bottom:1px solid #e0e0e0}
.gs-row .gtag{color:#c2410c;font-size:8.5px;font-weight:700;letter-spacing:.06em}
.gs-row .gnum{justify-content:flex-end;font-variant-numeric:tabular-nums;font-weight:700}
.gs-sel em:first-of-type{box-shadow:inset 0 0 0 2px #1a73e8}
/* sheet tabs */
.gs-tabs{display:flex;align-items:center;gap:0;background:#f1f3f4;border-top:1px solid #e0e0e0;padding:0 6px;flex:none;overflow:hidden;white-space:nowrap}
.gs-tabs u{text-decoration:none;font-size:9.5px;color:#5f6368;padding:5px 11px;white-space:nowrap}
.gs-tabs u.on{background:#fff;color:#188038;font-weight:700;box-shadow:inset 0 -2.5px 0 #188038}
.gs-tabs .gs-plus{color:#5f6368;font-size:12px;padding:0 8px}
/* phone */
.gsp{position:absolute;right:-10px;bottom:-30px;width:150px;background:#161512;border-radius:22px;padding:7px;filter:drop-shadow(0 16px 22px rgba(20,19,17,.24));z-index:3}
.gsp-screen{background:#fff;border-radius:16px;overflow:hidden;height:296px;display:flex;flex-direction:column;position:relative;font-family:'Space Grotesk',sans-serif}
.gsp-notch{position:absolute;top:5px;left:50%;width:44px;height:9px;margin-left:-22px;background:#161512;border-radius:999px;z-index:5}
.gsp-bar{background:#188038;color:#fff;padding:16px 10px 7px;display:flex;align-items:center;gap:6px;flex:none}
.gsp-bar b{font-size:10px;font-weight:700;white-space:nowrap;overflow:hidden;text-overflow:ellipsis}
.gsp-bar i{font-style:normal;margin-left:auto;font-size:9px;opacity:.9;letter-spacing:2px}
.gsp-cols{display:flex;background:#f8f9fa;border-bottom:1px solid #e0e0e0;flex:none}
.gsp-cols i{font-style:normal;font-size:8px;color:#5f6368;text-align:center;padding:2px 0;border-right:1px solid #e0e0e0}
.gsp-clip{flex:1;overflow:hidden}
.gsp-row{display:flex;height:34px}
.gsp-row em{font-style:normal;font-size:8.5px;color:#202124;padding:0 6px;display:flex;align-items:center;border-right:1px solid #e0e0e0;border-bottom:1px solid #e0e0e0;white-space:nowrap;overflow:hidden}
.gsp-row .gs-rnum{width:20px;font-size:8px;border-bottom:1px solid #e0e0e0}
.p1{width:52%}.p2{width:29%}.p3{width:19%}
.gsp-row .gtag{color:#c2410c;font-size:7px;font-weight:700;letter-spacing:.05em}
.gsp-fab{position:absolute;right:9px;bottom:9px;width:30px;height:30px;border-radius:50%;background:#188038;color:#fff;display:flex;align-items:center;justify-content:center;font-size:17px;font-weight:400;box-shadow:0 4px 10px rgba(0,0,0,.3);z-index:5}
@media(prefers-reduced-motion:reduce){.gs-roll{animation:none}}
@media(max-width:900px){.sheets-panel{width:100%;padding-bottom:52px}.gs-scene{max-width:480px}.gsl-view{height:300px}.gsp{right:-2px;bottom:-44px;width:124px}.gsp-screen{height:246px}.gs-menus{display:none}}
@media(max-width:420px){.gsp{width:112px;bottom:-46px}.gsp-screen{height:224px}.gs-chip{display:none}}

/* exit popup (same as method page) */
.mexit{position:fixed;inset:0;z-index:1200;display:none;align-items:center;justify-content:center;background:rgba(20,19,17,.72)}
.mexit.open{display:flex}
.mexit-badge{display:inline-block;background:var(--orange);color:var(--ink);font-weight:800;font-size:12px;letter-spacing:1.5px;text-transform:uppercase;padding:7px 14px;border-radius:999px;margin-bottom:12px}
.mexit-box{background:var(--cream);border:2px solid var(--ink);max-width:440px;width:calc(100% - 40px);padding:40px 36px;text-align:center;position:relative;box-shadow:10px 10px 0 var(--orange)}
.mexit-box h3{font-family:'Space Grotesk',sans-serif!important;font-stretch:normal!important;font-weight:400!important;text-transform:uppercase;font-size:24px;margin:0 0 14px;letter-spacing:-.01em}
.mexit-box p{color:var(--muted);font-size:15px;line-height:1.65;margin:0 0 24px}
.mexit-close{position:absolute;top:10px;right:14px;background:none;border:none;font-size:26px;cursor:pointer;color:var(--muted);line-height:1}
.mexit-no{display:block;margin-top:14px;font-size:13px;color:var(--muted);text-decoration:underline;cursor:pointer;background:none;border:none}
.mexit-wide{max-width:640px;padding:0;text-align:left;overflow:hidden}
.mexit-grid{display:grid;grid-template-columns:220px 1fr}
.mexit-img{background:var(--cream);display:flex;align-items:center;justify-content:center;padding:18px 0 18px 18px}
.mexit-img img{width:100%;height:auto;object-fit:contain;display:block}
.mexit-body{padding:36px 32px}
.mexit-eyebrow{font-size:11px;letter-spacing:2.5px;text-transform:uppercase;color:var(--orange);font-weight:800;margin:0 0 10px}
.mexit-wide h3{font-size:26px}
.mexit-wide .mexit-no{margin-top:12px;padding:0}
.mexit-trust{font-size:12.5px;color:var(--muted);margin:14px 0 0}
.mexit-form{display:flex;flex-direction:column;gap:10px}
.mexit-form input{border:2px solid var(--ink);background:#fff;padding:13px 16px;font-size:15px;font-family:inherit;width:100%;box-sizing:border-box}
.mexit-form input:focus{outline:none;border-color:var(--orange)}
.mexit-err{color:#c0392b;font-size:13px;margin:8px 0 0;display:none}
.mexit-done{display:none;padding-top:6px}
.mexit-done h3{margin-bottom:10px}
.mexit-box.sent .mexit-form,.mexit-box.sent .mexit-trust,.mexit-box.sent .mexit-no,.mexit-box.sent .mexit-err,.mexit-box.sent h3:not(.mexit-done h3),.mexit-box.sent .mexit-body > p{display:none}
.mexit-box.sent .mexit-done{display:block}
/* story section type + tv billboard frame */
.mstory h2{font-size:clamp(26px,3.4vw,44px)}
.mstory .sub{font-size:19px;line-height:1.7}
.tvset{position:relative;padding-top:54px;padding-bottom:58px}
.tv-ears{position:absolute;left:50%;top:0;transform:translateX(-50%);width:160px;height:58px;z-index:0}
.tv-ears i{position:absolute;bottom:-4px;left:50%;width:4px;height:60px;background:#17130f;border-radius:3px;transform-origin:bottom center}
.tv-ears i.l{transform:rotate(-26deg);animation:earSway 5.5s ease-in-out infinite alternate}
.tv-ears i.r{transform:rotate(24deg);animation:earSway 6.5s ease-in-out infinite alternate-reverse}
.tv-ears i::after{content:"";position:absolute;top:-8px;left:50%;transform:translateX(-50%);width:11px;height:11px;border-radius:50%;background:#17130f}
.tv-ears b{position:absolute;bottom:-10px;left:50%;transform:translateX(-50%);width:36px;height:14px;background:#221d17;border-radius:7px 7px 0 0}
@keyframes earSway{from{margin-left:0}to{margin-left:3px}}
.tv-power{position:absolute;left:10%;right:0;bottom:0;height:84px;z-index:0;pointer-events:none}
.tv-cord{position:absolute;inset:0;width:100%;height:100%;overflow:visible}
.tv-outlet{position:absolute;right:0;bottom:0;width:32px;height:44px;background:#efe9dd;border:2px solid #d8d0c2;border-radius:6px;box-shadow:0 2px 6px rgba(20,19,17,.18)}
.tv-outlet i{position:absolute;left:-13px;top:50%;transform:translateY(-50%);width:15px;height:14px;background:#17130f;border-radius:3px 0 0 3px}
.tv-outlet::before,.tv-outlet::after{content:"";position:absolute;left:50%;transform:translateX(-50%);width:3px;height:8px;background:#17130f;border-radius:1px}
.tv-outlet::before{top:8px}
.tv-outlet::after{bottom:8px}
@media(prefers-reduced-motion:reduce){.tv-ears i.l,.tv-ears i.r{animation:none}}
.tv-glow{position:absolute;inset:-6% -8% 8% -8%;background:radial-gradient(ellipse at center,rgba(255,90,28,.30) 0%,rgba(255,90,28,0) 65%);filter:blur(16px);z-index:0}
.tv-frame{position:relative;z-index:1;background:#17130f;border-radius:14px;padding:14px;box-shadow:0 26px 50px rgba(20,19,17,.35),inset 0 0 0 2px #2c2620;
  background-image:radial-gradient(circle 3px at 10px 10px,#4a443b 45%,transparent 50%),radial-gradient(circle 3px at calc(100% - 10px) 10px,#4a443b 45%,transparent 50%),radial-gradient(circle 3px at 10px calc(100% - 10px),#4a443b 45%,transparent 50%),radial-gradient(circle 3px at calc(100% - 10px) calc(100% - 10px),#4a443b 45%,transparent 50%)}
.tv-screen{position:relative;overflow:hidden;border-radius:6px;background:#000;aspect-ratio:16/10}
.tv-screen video{display:block;width:100%;height:100%;object-fit:cover;filter:saturate(1.06) contrast(1.05)}
.tv-scan{position:absolute;inset:0;pointer-events:none;background:repeating-linear-gradient(0deg,rgba(0,0,0,.16) 0 1px,transparent 1px 3px)}
.tv-scan::after{content:"";position:absolute;left:0;right:0;height:64px;top:-64px;background:linear-gradient(180deg,transparent,rgba(255,255,255,.06),transparent);animation:tvRoll 7s linear infinite}
@keyframes tvRoll{to{transform:translateY(calc(100cqh + 128px))}}
.tv-scan{container-type:size}
.tv-glare{position:absolute;inset:0;pointer-events:none;background:linear-gradient(115deg,rgba(255,255,255,.09) 0%,rgba(255,255,255,0) 32%)}
.tv-live{position:absolute;top:10px;right:12px;display:flex;align-items:center;gap:6px;font-size:9.5px;font-weight:800;letter-spacing:.16em;color:#fff;background:rgba(20,19,17,.55);padding:5px 10px;border-radius:999px}
.tv-live::before{content:"";width:6px;height:6px;border-radius:50%;background:#ff3b30;animation:tvBlink 1.6s steps(1) infinite}
@keyframes tvBlink{50%{opacity:.25}}
.tv-struts{position:relative;height:18px;z-index:0}
.tv-struts::before,.tv-struts::after{content:"";position:absolute;top:-4px;width:10px;height:22px;background:#221d17;border-radius:0 0 3px 3px}
.tv-struts::before{left:18%;transform:skewX(-12deg)}
.tv-struts::after{right:18%;transform:skewX(12deg)}
@media(prefers-reduced-motion:reduce){.tv-scan::after,.tv-live::before{animation:none}}
/* spacing normalization */
.problem{padding:64px 0 60px}
.mvidsec{padding:50px 0 0}
.mvidrow{margin-bottom:40px}
.mstorysec{padding:58px 0 54px}
.whatwedo{padding:62px 0 22px}
.whatwedo .sub{position:relative;text-align:left;max-width:620px;margin-left:auto;margin-right:auto;padding-left:44px}
.wwd-num{position:absolute;left:0;top:1px;display:inline-flex;width:28px;height:28px;border-radius:50%;background:var(--orange);color:var(--ink);font-weight:800;font-size:14px;align-items:center;justify-content:center}
.results{padding:62px 0 70px}
.services{padding:42px 0 60px}
.mfaq{padding:54px 0 60px}
.problem
.whatwedo .sub + .sub, .mstory .sub + .sub{margin-top:13px}
/* headline font: Titan One across all homepage titles */
h1 .hl,h2 .hl,h3 .hl,.js h1 .hl,.js h2 .hl,.js h3 .hl,.js h1 .hl.in,.js h2 .hl.in,.js h3 .hl.in{background:none!important;color:var(--orange);padding:0;margin-left:0;text-shadow:.045em .05em 0 var(--ink);box-decoration-break:unset;-webkit-box-decoration-break:unset;transition:none}
/* faq */
.mfaq{padding:76px 0 36px}
.mfaq h2{margin-bottom:26px}
.mfaq-list{max-width:820px}
.mfaq details{border-bottom:1px solid var(--line)}
.mfaq summary{cursor:pointer;padding:24px 4px;font-weight:700;font-size:17px;list-style:none;display:flex;justify-content:space-between;align-items:center;gap:16px;transition:color .2s}
.mfaq summary:hover{color:var(--orange)}
.mfaq summary::-webkit-details-marker{display:none}
.mfaq summary:after{content:"";width:12px;height:12px;flex:0 0 12px;border-right:2.5px solid var(--ink);border-bottom:2.5px solid var(--ink);transform:rotate(45deg);transition:transform .25s;margin-top:-5px}
.mfaq details[open] summary:after{transform:rotate(225deg);margin-top:5px}
.mfaq .a{padding:0 4px 24px;font-size:15.5px;color:#3d3a34;max-width:700px;line-height:1.65}
@media(min-width:761px){.mfaq{text-align:center}.mfaq h2{text-align:center}.mfaq-list{margin:0 auto}.mfaq summary{justify-content:center;text-align:center}.mfaq .a{margin:0 auto;text-align:left}}
/* sticky bottom bar */
.stickbar{position:fixed;left:0;right:0;bottom:0;z-index:70;background:var(--ink);display:flex;justify-content:center;align-items:center;gap:14px;padding:12px 16px;transform:translateY(110%);transition:transform .3s ease}
.stickbar.show{transform:translateY(0)}
.stickbar a{text-decoration:none;font-weight:800;font-size:14px;letter-spacing:.06em;text-transform:uppercase;padding:12px 26px;border-radius:999px;white-space:nowrap}
.stickbar .sb-primary{background:var(--orange);color:var(--ink)}
.stickbar .sb-secondary{color:var(--cream);border:2px solid var(--cream)}
@media(max-width:420px){.stickbar a{padding:11px 18px;font-size:12.5px}}
/* mobile heading fit */
@media(max-width:420px){.hero h1{font-size:29px}.mstory h2{font-size:24px}}
/* section dot nav */
.secnav{position:fixed;right:18px;top:50%;transform:translateY(-50%);z-index:60;display:flex;flex-direction:column;gap:14px}
.secnav a{display:flex;align-items:center;flex-direction:row-reverse;gap:10px;text-decoration:none}
.secnav i{width:10px;height:10px;border-radius:50%;background:transparent;border:2px solid var(--ink);opacity:.35;transition:opacity .2s,background .2s,transform .2s;flex:none}
.secnav a:hover i{opacity:1;transform:scale(1.25)}
.secnav a.on i{background:var(--orange);border-color:var(--ink);opacity:1}
.secnav span{font-size:11px;font-weight:700;letter-spacing:.08em;text-transform:uppercase;color:var(--ink);background:var(--cream);border:1px solid var(--line);padding:4px 10px;border-radius:999px;opacity:0;transform:translateX(6px);transition:opacity .18s,transform .18s;pointer-events:none;white-space:nowrap}
.secnav a:hover span{opacity:1;transform:translateX(0)}
@media(max-width:1080px){.secnav{display:none}}
/* video testimonials */
.mvidsec{padding:64px 0 48px;background:var(--ink)}
.mvidsec .colslider-label{color:#b8ad99}
.mvidsec .mvid-cap{color:#b8ad99}
.mvidsec .if-body{box-shadow:inset 0 0 0 2px #443c33}
.mvidrow{display:grid;grid-template-columns:repeat(3,minmax(280px,340px));gap:48px;justify-content:center;align-items:start;margin:0 auto 60px;padding:0 20px}
.mvid-item{display:flex;flex-direction:column;align-items:center;justify-content:flex-end}
@media(max-width:900px){.mvidrow{grid-template-columns:repeat(auto-fit,minmax(200px,240px))}}
.mvid{position:relative;border:2px solid var(--ink);box-shadow:8px 8px 0 var(--orange);overflow:hidden;background:#000;cursor:pointer}
.mvid.port{width:100%;aspect-ratio:9/16;height:auto}
.mvid video{width:100%;height:100%;object-fit:cover;display:block}
.mvid .play{position:absolute;inset:0;display:flex;align-items:center;justify-content:center;background:rgba(20,19,17,.25);transition:background .2s}
.mvid .play:hover{background:rgba(20,19,17,.1)}
.mvid .play span{width:74px;height:74px;border-radius:50%;background:var(--orange);display:flex;align-items:center;justify-content:center}
.mvid .play span:after{content:"";border-style:solid;border-width:14px 0 14px 24px;border-color:transparent transparent transparent var(--ink);margin-left:6px}
.mvid.playing .play{display:none}
.mvid-cap{font-size:13px;color:var(--muted);margin-top:16px;font-weight:700;letter-spacing:.5px;text-transform:uppercase;text-align:center}
.ifone{position:relative;width:100%;margin-top:8px;filter:drop-shadow(0 22px 34px rgba(0,0,0,.45))}
.if-body{position:relative;background:#17130f;border-radius:34px;padding:9px;box-shadow:inset 0 0 0 2px #3a332c}
.if-body::before{content:"";position:absolute;right:-3px;top:26%;width:3px;height:52px;background:#2c2620;border-radius:0 2px 2px 0}
.if-body::after{content:"";position:absolute;left:-3px;top:22%;width:3px;height:70px;background:#2c2620;border-radius:2px 0 0 2px}
.if-body .mvid{border:0;box-shadow:none;border-radius:26px}
.if-island{position:absolute;top:17px;left:50%;transform:translateX(-50%);width:72px;height:19px;border-radius:11px;background:#000;z-index:5;pointer-events:none}
.if-island::after{content:"";position:absolute;right:6px;top:50%;transform:translateY(-50%);width:8px;height:8px;border-radius:50%;background:#1e2126;box-shadow:inset 0 0 2px #3c4250}
.if-home{position:absolute;bottom:15px;left:50%;transform:translateX(-50%);width:84px;height:4px;border-radius:3px;background:rgba(255,255,255,.85);z-index:5;pointer-events:none}
/* where this came from + rising stats */
.mstorysec{padding:78px 0 88px;background:var(--cream);border-top:1px solid var(--line)}
.mstory{display:grid;grid-template-columns:1.05fr .95fr;gap:48px;align-items:center;text-align:left}
.mstory .sub{margin-left:0}
.mstory h2{font-size:clamp(30px,4vw,52px)}
.mstory-img{border:2px solid var(--ink);box-shadow:8px 8px 0 var(--orange);overflow:hidden;background:#000}
.mstory-img video{width:100%;height:100%;object-fit:cover;display:block}
/* story photo strip: same drift engine and hand-drag feel as the artists carousel */
.sp{margin:56px 0 8px;overflow:hidden}
.sp-view{overflow:hidden}
.sp-view+.sp-view{margin-top:14px}
.sp-track{display:flex;gap:14px;will-change:transform;cursor:grab;user-select:none;-webkit-user-select:none;touch-action:pan-y}
.sp-track.dragging{cursor:grabbing}
.sp-set{display:flex;gap:14px;flex:0 0 auto}
.sp-card{margin:0;flex:0 0 auto;height:220px;border-radius:14px;overflow:hidden;background:var(--ink);border:2px solid var(--ink)}
.sp-card img,.sp-card video{display:block;height:100%;width:auto;object-fit:cover;pointer-events:none}
@media(max-width:700px){.sp{margin:40px 0 0}.sp-card{height:150px;border-radius:10px}.sp-track,.sp-set{gap:10px}.sp-view+.sp-view{margin-top:10px}}

.mstory-cap{font-size:12.5px;color:var(--muted);margin-top:14px;font-weight:600;letter-spacing:.5px;text-transform:uppercase;text-align:left}
@media(max-width:900px){.mstory{grid-template-columns:1fr;text-align:center}.mstory .sub{margin-left:auto;margin-right:auto}.mstory-cap{text-align:center}}
.mstats{display:grid;grid-template-columns:repeat(3,1fr);gap:22px;margin:30px 0 26px}
.mstats-sm{grid-template-columns:auto auto auto;justify-content:start;column-gap:26px;max-width:100%}
.mstats-sm .mstat>span{display:block;max-width:220px;line-height:1.35}
.mstats-big{grid-template-columns:repeat(3,1fr);gap:28px 40px;margin:44px 0 0;text-align:center}
.mstats-big .mstat b{font-size:clamp(30px,4.1vw,60px)}
@media(max-width:700px){.mstats-big .mstat b{font-size:clamp(20px,6.2vw,32px)}}
.mstats-big .mstat>span{font-size:14px}
@media(max-width:760px){.mstats-big{grid-template-columns:repeat(2,1fr)}}
.mstat b{font-family:'Space Grotesk',sans-serif;font-stretch:normal;font-weight:400;font-size:clamp(26px,3vw,40px);color:var(--orange);display:block;line-height:1}
.mstat>span{font-size:11px;color:var(--muted);font-weight:600;letter-spacing:.5px;text-transform:uppercase}
@media(max-width:760px){.mstats{grid-template-columns:1fr 1fr}.mstats-sm{grid-template-columns:1fr;gap:12px}.mstats-sm .mstat b{font-size:26px}}
/* artist toolkit: hero motion graphic (design handoff port) */
.tk-panel{flex:1 1 480px;min-width:300px;position:relative}
.hm-stage{position:relative;width:100%;overflow:visible}
.hm-canvas{position:absolute;left:50%;top:0;width:960px;height:800px;transform-origin:top center;transform:translateX(-50%) scale(.5)}
.hm-shadow{position:absolute;background:radial-gradient(ellipse at center,rgba(32,30,29,.28) 0%,rgba(32,30,29,0) 70%)}
.hm-lap{position:absolute;left:40px;top:90px;width:724px;height:458px;background:#201e1d;border-radius:8px 8px 0 0;z-index:2}
.hm-screen{position:absolute;left:12px;top:12px;width:700px;height:438px;overflow:hidden;background:#fff}
.hm-tab{position:absolute;left:0;top:0;width:118%;height:118%;object-fit:cover;object-position:left top;transform:translateX(100%)}
.hm-tab.in{transform:translateX(0);transition:transform .7s cubic-bezier(.77,0,.175,1);box-shadow:-24px 0 40px rgba(32,30,29,.25)}
.hm-base{position:absolute;left:-6px;top:548px;width:816px;height:16px;background:#38312e;border-radius:0 0 12px 12px;z-index:2}
.hm-notch{position:absolute;left:347px;top:548px;width:110px;height:6px;background:#57504c;border-radius:0 0 8px 8px;z-index:3}
.hm-sheet{position:absolute;background:#fff;box-shadow:0 18px 40px rgba(32,30,29,.28),0 4px 10px rgba(32,30,29,.18);display:block;height:auto}
.hm-one{left:700px;top:26px;width:236px;z-index:1;animation:hmBob 6.25s ease-in-out infinite alternate}
.hm-press{left:520px;top:396px;width:264px;z-index:3;animation:hmBob 6.25s ease-in-out infinite alternate;animation-delay:-2.2s}
@keyframes hmBob{from{transform:translateY(-6px)}to{transform:translateY(6px)}}
@media(prefers-reduced-motion:reduce){.hm-one,.hm-press{animation:none}.hm-tab{transition:none!important}}
@media(max-width:900px){.tk-panel,.sheets-panel,.pls-panel,.bp-panel{flex-basis:auto;width:100%}}

/* playlisting packages + screenshot slideshow */
.pk{margin-top:30px;max-width:480px;width:100%;margin-left:auto;margin-right:auto;background:#fff;border:1.5px solid var(--line);border-radius:18px;box-shadow:0 16px 36px rgba(20,19,17,.08);padding:22px 26px 12px}
.pk-title{font-size:11px;font-weight:700;letter-spacing:2.5px;text-transform:uppercase;color:var(--muted);margin-bottom:8px;text-align:left}
.pk-row{display:flex;justify-content:space-between;align-items:center;padding:13px 0;border-bottom:1px solid var(--line);text-align:left;gap:10px}
.pk-row:last-of-type{border-bottom:0}
.pk-row b{font-family:'Space Grotesk',sans-serif!important;font-stretch:normal!important;font-weight:400!important;font-weight:800;font-size:16px;letter-spacing:.02em;text-transform:uppercase;color:var(--ink);display:flex;align-items:center}
.pk-row b::before{content:"";display:inline-block;width:9px;height:9px;border-radius:50%;background:var(--orange);margin-right:12px;flex:0 0 9px}
.pk-row span{font-size:13.5px;font-weight:700;color:var(--ink);background:var(--cream);border:1.5px solid var(--line);padding:6px 14px;border-radius:999px;white-space:nowrap}
@media(max-width:480px){.pk{padding:18px 18px 8px}.pk-row b{font-size:13.5px}.pk-row b::before{width:7px;height:7px;margin-right:8px;flex-basis:7px}.pk-row span{font-size:12px;padding:5px 10px}}
.pls-panel{flex:1 1 520px;min-width:0;align-self:stretch;position:relative;min-height:560px}
.ff-panel{flex:1 1 420px;min-width:300px;display:flex;justify-content:center;align-items:center;padding:20px 0}
.yt-panel .pk{margin-top:0;max-width:460px;width:100%}
.yt-photo{padding:0}
.yt-player{width:100%;max-width:640px;background:#0f0f0f;border-radius:14px;overflow:hidden;box-shadow:0 22px 50px rgba(20,19,17,.28);font-family:'Space Grotesk',sans-serif}
.yt-screen{position:relative;aspect-ratio:16/9;background:#000;overflow:hidden}
.yt-screen img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;object-position:center top;display:block}
.yt-ad{position:absolute;left:12px;bottom:12px;background:#f5c518;color:#111;font-size:11px;font-weight:700;padding:3px 7px;border-radius:3px;letter-spacing:.02em}
.yt-skip{position:absolute;right:12px;bottom:12px;background:rgba(0,0,0,.72);color:#fff;font-size:12px;font-weight:600;padding:8px 12px;border:1px solid rgba(255,255,255,.5);letter-spacing:.02em}
.yt-progress{height:4px;background:#3a3a3a;position:relative}
.yt-progress b{position:absolute;left:0;top:0;height:100%;width:34%;background:#ff0000;display:block}
.yt-bar{display:flex;align-items:center;gap:14px;padding:10px 14px;background:#0f0f0f;color:#fff}
.yt-bar i{display:inline-block;width:14px;height:14px;background:#fff;opacity:.92}
.yt-bar .yt-play{width:0;height:0;background:none;border-left:14px solid #fff;border-top:8px solid transparent;border-bottom:8px solid transparent}
.yt-bar .yt-next{width:12px;height:12px;background:linear-gradient(90deg,#fff 0 20%,transparent 20% 40%,#fff 40%);clip-path:polygon(0 0,60% 50%,0 100%,0 0,60% 0,60% 100%,80% 100%,80% 0)}
.yt-bar .yt-vol{width:12px;height:12px;clip-path:polygon(0 30%,35% 30%,70% 0,70% 100%,35% 70%,0 70%)}
.yt-time{font-size:12px;color:#ddd;margin-left:2px;letter-spacing:.02em}
.yt-right{margin-left:auto;display:flex;gap:14px}
.yt-right i{width:14px;height:12px;border:2px solid #fff;background:none;border-radius:2px;box-sizing:border-box}
.yt-right i:first-child{border-radius:7px;width:20px;background:linear-gradient(90deg,transparent 0 55%,#fff 55%)}
@media(max-width:700px){.yt-player{border-radius:10px}.yt-bar{padding:8px 10px;gap:10px}.yt-right{gap:9px}}
/* Fan Funnel motion graphic: 1080x1920 stage scaled to its column, driven by one rAF timeline */
.ff-panel-motion{align-items:flex-start;padding:0}
.ffm{width:100%;max-width:400px;aspect-ratio:9/16;position:relative;overflow:hidden;margin:0 auto}
.ffm-stage{position:absolute;left:0;top:0;width:1080px;height:1920px;transform-origin:0 0;font-family:'Space Grotesk',sans-serif;color:var(--ink)}
.ffm-svg{position:absolute;left:0;top:0}
.ffm-band{position:absolute;left:132px}
.ffm-bh{display:flex;gap:12px;align-items:baseline}
.ffm-bh i{width:12px;height:12px;background:var(--orange);opacity:0;align-self:center;flex:none}
.ffm-bh .ffm-n{font-size:22px;font-weight:700;color:var(--orange);opacity:.55}
.ffm-bh b{font-size:34px;font-weight:800;letter-spacing:.02em;white-space:nowrap}
.ffm-band p{font-size:21px;margin:6px 0 0;line-height:1.3}
.ffm-motif{position:absolute}
#ffmAtt{left:0;width:1080px}
.ffm-card{position:absolute;width:132px;height:92px;background:#fff;border:2px solid var(--ink);box-shadow:0 10px 30px rgba(32,30,29,.2);padding:10px 12px;transform-origin:0 100%;opacity:0}
.ffm-card i{display:block;width:0;height:0;border-left:14px solid var(--orange);border-top:8px solid transparent;border-bottom:8px solid transparent}
.ffm-card b{display:block;font-size:19px;font-weight:700;margin-top:26px}
.ffm-cap{display:flex;opacity:0}
.ffm-field{width:330px;height:58px;border:2px solid var(--ink);background:#fff;box-shadow:0 10px 30px rgba(32,30,29,.2);font-size:22px;line-height:54px;padding:0 16px;white-space:nowrap;overflow:hidden}
.ffm-send{height:62px;background:var(--orange);color:#fff;font-size:20px;font-weight:700;letter-spacing:.04em;padding:0 22px;line-height:62px;white-space:nowrap;box-shadow:0 12px 30px rgba(255,90,28,.45)}
.ffm-row{display:flex;align-items:center;gap:12px;margin-bottom:10px;opacity:0}
.ffm-row i{width:26px;height:18px;border:2px solid var(--ink);background:#fff;box-shadow:0 4px 10px rgba(32,30,29,.18);flex:none}
.ffm-row span{font-size:20px;font-weight:600;white-space:nowrap}
.ffm-rev{display:flex;gap:18px}
.ffm-ticket{width:172px;height:78px;border:2px solid var(--ink);background:#fff;box-shadow:0 10px 30px rgba(32,30,29,.2);padding:10px 12px;transform-origin:0 100%;opacity:0;overflow:hidden}
.ffm-tk1{font-size:15px;font-weight:700;color:var(--orange);white-space:nowrap}
.ffm-tk2{border-top:2px dashed var(--ink);margin-top:8px;padding-top:6px;font-size:14px;font-weight:600;white-space:nowrap}
.ffm-play{width:72px;height:72px;background:var(--ink);box-shadow:0 10px 30px rgba(32,30,29,.2);transform-origin:0 100%;opacity:0;display:flex;align-items:center;justify-content:center}
.ffm-play i{width:0;height:0;border-left:24px solid #fff;border-top:15px solid transparent;border-bottom:15px solid transparent;margin-left:6px}
.ffm-foot{position:absolute;left:100px;top:1640px;width:880px;border-top:2px solid var(--ink);padding-top:26px;display:flex;gap:90px;opacity:0}
.ffm-fl{font-size:20px;font-weight:700;letter-spacing:.06em;color:var(--orange);white-space:nowrap}
.ffm-fv{font-size:72px;font-weight:800;line-height:1.1;font-variant-numeric:tabular-nums}
@media(max-width:900px){.ffm{max-width:420px}}

@media(max-width:900px){.ff-panel{width:100%;padding:8px 0 0}}
.shotcols{position:absolute;top:8px;bottom:8px;left:0;right:0;display:flex;gap:22px;min-width:0}
.shotcol{flex:1;min-width:0;display:flex;flex-direction:column;min-height:0}
.shots-label{font-size:11px;letter-spacing:2px;text-transform:uppercase;color:var(--muted);font-weight:700;margin-bottom:14px}
.sc-view{flex:1;min-height:0;overflow:hidden;-webkit-mask-image:linear-gradient(180deg,transparent,#000 8%,#000 92%,transparent);mask-image:linear-gradient(180deg,transparent,#000 8%,#000 92%,transparent)}
.sc-track{display:flex;flex-direction:column;width:100%;will-change:transform;backface-visibility:hidden}
.sc-track img{width:100%;height:auto;border-radius:12px;display:block;margin-bottom:16px;box-shadow:0 10px 24px rgba(20,19,17,.18);background:transparent;border:0}
.sc-up{animation:scUp 42s linear infinite}
.sc-down{animation:scDown 48s linear infinite}
@keyframes scUp{from{transform:translate3d(0,0,0)}to{transform:translate3d(0,-50%,0)}}
@keyframes scDown{from{transform:translate3d(0,-50%,0)}to{transform:translate3d(0,0,0)}}
@media(max-width:900px){.pls-panel{min-height:0;align-self:auto;width:100%}.shotcols{position:static;gap:12px;padding:6px 0 10px}.sc-view{flex:none;height:360px}.sc-track img{margin-bottom:10px;border-radius:8px}}
@media(prefers-reduced-motion:reduce){.sc-up,.sc-down{animation:none}}}
@view-transition{navigation:none}
/* mmm course loop video */
.mloop-panel{flex:1 1 440px;min-width:320px;align-self:center}
.mloop{position:relative;width:100%;aspect-ratio:1200/808;overflow:hidden;border-radius:18px;background:#fff;box-shadow:0 26px 50px rgba(20,19,17,.22)}
.mloop video{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;display:block}
@media(max-width:900px){.mloop-panel{width:100%;flex-basis:auto;min-width:0}.mloop{max-width:560px;margin:0 auto;border-radius:14px;box-shadow:0 14px 28px rgba(20,19,17,.18)}}

.cart-btn{display:inline-flex;align-items:center;justify-content:center;width:42px;height:42px;margin-left:18px;color:var(--ink);border-radius:50%;transition:color .18s ease-out,background .18s ease-out}
.cart-btn svg{width:22px;height:22px}
.cart-btn:hover{color:#fff;background:var(--orange)}
@media(max-width:900px){.cart-btn{margin-left:auto;margin-right:2px}}

/* round photo at the top of the "Where this came from" block, same frame as the Blueprint page */
.mstory-photo{width:150px;height:150px;border-radius:50%;border:2px solid var(--ink);box-shadow:6px 6px 0 var(--orange);overflow:hidden;background:var(--cream);margin:0 0 26px}
.mstory-photo img{display:block;width:100%;height:100%;object-fit:cover;object-position:73% 50%;border-radius:50%}
@media(max-width:900px){.mstory-photo{margin-left:auto;margin-right:auto}}
@media(max-width:700px){.mstory-photo{width:120px;height:120px;box-shadow:5px 5px 0 var(--orange);margin-bottom:22px}}

#MainContent h1,#MainContent h2,#MainContent h3,#MainContent h4,#MainContent .display,#MainContent .pname,#MainContent .prods-head{font-family:'Space Grotesk',sans-serif!important;font-stretch:normal!important;font-weight:400!important;letter-spacing:.01em!important}

/* hero background: two faded photos feathered into each other, faintest behind the headline */
#MainContent .hero{position:relative;isolation:isolate}
.hero-bg{position:absolute;inset:0;z-index:-1;overflow:hidden;pointer-events:none}
.hero-bg img{position:absolute;top:0;height:100%;width:60%;max-width:none;object-fit:cover;filter:grayscale(1) blur(2px);opacity:.11;border-radius:0}
.hero-bg .hb-l{left:0;object-position:center;-webkit-mask-image:linear-gradient(to right,#000 0%,#000 38%,transparent 100%);mask-image:linear-gradient(to right,#000 0%,#000 38%,transparent 100%)}
.hero-bg .hb-r{right:0;object-position:center;-webkit-mask-image:linear-gradient(to left,#000 0%,#000 38%,transparent 100%);mask-image:linear-gradient(to left,#000 0%,#000 38%,transparent 100%)}
.hero-bg::after{content:"";position:absolute;inset:0;background:linear-gradient(to bottom,rgba(255,255,255,0) 0%,rgba(255,255,255,0) 45%,rgba(255,255,255,.7) 80%,#fff 100%),radial-gradient(ellipse 46% 60% at 50% 46%,rgba(255,255,255,.85) 0%,rgba(255,255,255,0) 100%)}
@media(max-width:760px){
.hero-bg .hb-l{display:none}
.hero-bg .hb-r{top:auto;bottom:0;right:0;left:0;width:100%;height:58%;object-position:30% 70%;-webkit-mask-image:linear-gradient(to top,#000 0%,#000 45%,transparent 100%);mask-image:linear-gradient(to top,#000 0%,#000 45%,transparent 100%)}
.hero-bg::after{background:linear-gradient(to bottom,rgba(255,255,255,0) 0%,rgba(255,255,255,0) 70%,rgba(255,255,255,.75) 92%,#fff 100%)}
}

#MainContent .aw .aw-label{text-align:center!important;margin:0 0 36px;max-width:none;padding:0 24px}
@media(max-width:760px){#MainContent .aw .aw-label{text-align:left!important;padding:0 28px;margin-bottom:26px}}

@media(max-width:760px){#MainContent .mstorysec .eyebrow{text-align:center!important}}

/* The goal: staggered photo and line rows */
#MainContent .mgoal{background:#E8E5E1}
#MainContent .logo-marquee[data-keep-bg]{background:#fff;border-top:1px solid #d2cec8;border-bottom:none}
.mgoal{background:#E8E5E1;padding:150px 0;text-align:center}
.mgoal h2{font-size:clamp(34px,5vw,60px);margin:0 auto}
.mgoal-rows{max-width:1100px;margin:90px auto 0;display:grid;gap:110px}
.mgoal-row{display:grid;grid-template-columns:1fr 1fr;gap:72px;align-items:center;text-align:left}
.mgoal-row.rev .mgoal-ph{order:2}
.mgoal-ph{display:flex;justify-content:flex-end}
.mgoal-row.rev .mgoal-ph{justify-content:flex-start}
.mgoal-ph img{display:block;width:100%;height:auto;border-radius:0;border:0;box-shadow:none;filter:none}
.mgoal-row:nth-child(2) .mgoal-ph,.mgoal-row:nth-child(4) .mgoal-ph{margin-top:-30px}
.mgoal-ph.crop{overflow:hidden}
.mgoal-ph.crop>img{max-width:none!important}
.mgoal-ph.crop{display:block;width:100%;max-width:500px;aspect-ratio:604/744;margin-left:auto}
.mgoal-ph.crop>img{width:106%;height:auto;margin-top:-3.8%;margin-left:-1.6%}
.mgoal-closeph{max-width:520px;margin:0 auto 44px}
.mgoal-closeph img{display:block;width:100%;height:auto}
.mgoal-line{font-family:'Space Grotesk',sans-serif;font-size:28px;line-height:1.25;font-weight:400!important;color:#111;letter-spacing:-.01em;margin:0;max-width:440px}
.mgoal-row.rev .mgoal-line{justify-self:end}
.mgoal-close{margin-top:130px}
.mgoal-bold{font-size:22px;line-height:1.45;color:#111;margin:0 auto;max-width:640px}
.mgoal-bold strong{font-weight:600}
.mgoal-sub{font-size:18px;color:#555;margin:14px auto 0;max-width:640px}
#MainContent .mgoal .mgoal-btn{margin-top:34px;display:inline-block;background:var(--orange);border-color:var(--orange);color:#111}
#MainContent .mgoal .mgoal-btn:hover{background:#111;border-color:#111;color:#fff}
/* homepage eyebrow numbering: the hero counts as (01) */
#MainContent .hero{counter-increment:eb}
@media(max-width:760px){
.mgoal{padding:88px 0;text-align:left}
.mgoal-rows{margin-top:52px;gap:64px}
.mgoal-row{grid-template-columns:1fr;gap:22px}
.mgoal-row.rev .mgoal-ph{order:0}
.mgoal-ph,.mgoal-row.rev .mgoal-ph{justify-content:flex-start;margin-top:0!important}
.mgoal-line{font-size:23px;max-width:none}
.mgoal-row.rev .mgoal-line{justify-self:start}
.mgoal-close{margin-top:80px}
.mgoal-bold{font-size:20px;margin:0}.mgoal-sub{margin-left:0}
.mgoal-ph.crop{margin-left:0;max-width:none}
.mgoal-closeph{margin-left:0}
}

/* photo backgrounds (Sound familiar?, Where this came from, Book a free call): grayscale, 3px blur, low opacity over the
   section colour, masked out at the top and bottom so the photo drifts into the section colour and the section fades. */
#MainContent .problem,#MainContent .mstorysec,#MainContent .book{position:relative}
#MainContent .mbgp{position:absolute;top:0;left:0;right:0;bottom:0;overflow:hidden;z-index:0;pointer-events:none;-webkit-mask-image:linear-gradient(to bottom,transparent 0,rgba(0,0,0,.1) calc(var(--mt)*.3),rgba(0,0,0,.62) calc(var(--mt)*.7),#000 var(--mt),#000 calc(100% - var(--mb)),rgba(0,0,0,.62) calc(100% - var(--mb)*.7),rgba(0,0,0,.1) calc(100% - var(--mb)*.3),transparent 100%);mask-image:linear-gradient(to bottom,transparent 0,rgba(0,0,0,.1) calc(var(--mt)*.3),rgba(0,0,0,.62) calc(var(--mt)*.7),#000 var(--mt),#000 calc(100% - var(--mb)),rgba(0,0,0,.62) calc(100% - var(--mb)*.7),rgba(0,0,0,.1) calc(100% - var(--mb)*.3),transparent 100%)}
#MainContent .mbgp img{position:absolute;left:-2%;top:-12%;width:104%;height:124%;max-width:none;object-fit:cover;object-position:center;filter:grayscale(1) blur(3px);opacity:.18;will-change:transform;border-radius:0}
#MainContent .problem>*:not(.mbgp),#MainContent .mstorysec>*:not(.mbgp),#MainContent .book>*:not(.mbgp){position:relative;z-index:2}
#MainContent .problem .mbgp{--mt:230px;--mb:200px}
#MainContent .mstorysec .mbgp{--mt:330px;--mb:200px}
#MainContent .book .mbgp{--mt:230px;--mb:160px}
/* the two grey sections sit at 15% so body text keeps its contrast, and the small grey labels over the photos are darkened */
#MainContent .mstorysec .mbgp img,#MainContent .book .mbgp img{opacity:.15}
#MainContent .problem .hear,#MainContent .mstorysec .eyebrow,#MainContent .mstorysec .mstory-cap,#MainContent .mstorysec .mstat span:not(.cu-num){color:#555!important}
@media(max-width:760px){
#MainContent .mbgp img{left:-3%;top:-2%;width:106%;height:104%;transform:none!important}
#MainContent .problem .mbgp{--mt:130px;--mb:120px}
#MainContent .mstorysec .mbgp{--mt:190px;--mb:120px}
#MainContent .book .mbgp{--mt:130px;--mb:100px}
}

/* ---- from mmm-home-v2.css ---- */
.mwhat{background:#fff;padding:96px 0 104px;text-align:left}.mwhat .eyebrow{text-align:left}.mwhat h2{font-size:clamp(30px,4.4vw,58px);line-height:1.04;max-width:none;margin:0;padding-bottom:36px;border-bottom:4px solid var(--ink)}.mwhat-stats{display:grid;grid-template-columns:repeat(4,1fr);border-bottom:1px solid #d9d5cd}.mwhat-stats div{padding:34px 28px;border-left:1px solid #d9d5cd;min-width:0}.mwhat-stats div:first-child{border-left:none;padding-left:0}.mwhat-stats b{display:block;font-family:Space Grotesk,sans-serif;font-weight:400;font-size:clamp(38px,5vw,66px);line-height:1;color:var(--ink);letter-spacing:-.02em}.mwhat-stats span{display:block;margin-top:12px;font-size:13px;letter-spacing:2.2px;text-transform:uppercase;font-weight:700;color:var(--muted)}.mwhat-cols{display:grid;grid-template-columns:1fr 1fr;gap:80px;margin-top:64px;align-items:start}.mwhat-copy p{font-size:19px;line-height:1.7;color:var(--muted);margin:0 0 22px;max-width:520px}.mwhat-mods .eyebrow{margin-bottom:10px}.mwhat-mods ol{list-style:none;margin:0;padding:0;border-top:1px solid #d9d5cd}.mwhat-mods li{display:flex;align-items:center;gap:20px;padding:15px 0;border-bottom:1px solid #d9d5cd;margin:0}.mwhat-mods .n{font-size:13px;font-weight:600;color:#9a9388;width:26px;flex-shrink:0;letter-spacing:1px}.mwhat-mods .t{flex:1;font-size:15px;font-weight:700;letter-spacing:1.2px;text-transform:uppercase;color:var(--ink);min-width:0}.mwhat-mods .ar{color:#9a9388;font-size:18px;font-weight:300;line-height:1}@media(max-width:820px){.mwhat{padding:64px 0 70px}.mwhat h2{padding-bottom:26px}.mwhat-stats{grid-template-columns:1fr 1fr}.mwhat-stats div{padding:24px 18px}.mwhat-stats div:nth-child(odd){border-left:none;padding-left:0}.mwhat-stats div:nth-child(-n+2){border-bottom:1px solid #d9d5cd}.mwhat-cols{grid-template-columns:1fr;gap:36px;margin-top:40px}.mwhat-mods .t{font-size:14px}}@media(min-width:761px){.mwhat{text-align:center}.mwhat .wrap>.eyebrow{text-align:center!important}.mwhat h2{margin-left:auto;margin-right:auto;text-align:center}.mwhat-cols,.mwhat-mods{text-align:left}.mwhat-mods .eyebrow{text-align:left!important}.mwhat-stats{text-align:left}}.mwhat-copy .mwhat-cta{margin-top:10px}.mwhat-copy p.mwhat-note{font-size:13px;color:#8a8680;margin:14px 0 0;line-height:1.5}@media(max-width:760px){.mwhat{text-align:left!important}}@media(min-width:821px){.mwhat-cols{align-items:start}.mwhat-copy{position:sticky;top:108px;align-self:start}}.mwhat-photos{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:12px;max-width:440px;margin-top:34px}.mwhat-photos img{display:block;width:100%;height:auto;aspect-ratio:4/3;object-fit:cover;border-radius:0}@media(max-width:820px){.mwhat-photos{max-width:none;margin-top:28px;gap:10px}}#MainContent .mwhat-copy p.dr-a{margin-bottom:6px}#MainContent .mwhat-stats b{font-family:Space Grotesk,sans-serif!important;font-weight:400!important;letter-spacing:-.025em;text-shadow:none!important;text-transform:uppercase}#MainContent .mwhat-copy p{color:#555}#MainContent .mwhat .wrap>.eyebrow:before{counter-increment:eb;content:"(" counter(eb,decimal-leading-zero) ") "}#MainContent .mwhat{background:#fff}#MainContent .mwhat{padding-top:150px;padding-bottom:150px}#MainContent .mwhat-stats b{font-family:Space Grotesk,sans-serif!important;font-weight:300!important;letter-spacing:-.04em}#MainContent .mwhat-stats span{font-weight:500;color:#8a8680;font-size:12px;letter-spacing:.22em}#MainContent .mwhat h2{border-bottom:1px solid #111;padding-bottom:48px}#MainContent .mwhat-mods .t{font-family:Space Grotesk,sans-serif;font-weight:500;letter-spacing:.06em}#MainContent .mwhat{background-color:transparent;background-image:linear-gradient(to bottom,#0d0d0d 0% 4%,#0d0d0dfd 8.5%,#0d0d0df8 13%,#0d0d0df0,#0d0d0de4 21%,#0d0d0dd5 25.5%,#0d0d0dae,#0d0d0d80,#0d0d0d51,#0d0d0d2a,#0d0d0d0f,#0d0d0d02 76.5%,#0d0d0d00 85% 100%),linear-gradient(#fff,#fff);background-repeat:no-repeat;background-size:100% 320px,100% 100%;background-position:center -2px,center 3px}#MainContent .mwhat{margin-top:-1px}#MainContent .mwhat{padding-top:210px}@media(max-width:760px){#MainContent .mwhat{background-size:100% 180px,100% 100%}#MainContent .mwhat{padding-top:130px}}@media(max-width:760px){#MainContent .mwhat{padding-top:88px;padding-bottom:88px}}#MainContent .hx .hx-what{background-color:#fff!important;background-image:none!important;border:0!important;margin:0!important;padding:144px 0!important}#MainContent .hx .hx-what .eyebrow:before{content:none!important}@media(max-width:900px){#MainContent .hx .hx-what{padding:72px 0!important}}#MainContent .hx{--ink:#111;--grey:#EEEBE7;--or:#FF5A1C;--mut:#5a5651;color:var(--ink);text-align:left}#MainContent .hx-sec{padding:144px 0!important;margin:0!important;border:0!important;text-align:left!important;background-color:#fff}#MainContent .hx-proof,#MainContent .hx-prod,#MainContent .hx-final{background-color:var(--grey)!important}#MainContent .hx-goal,#MainContent .hx-bp{background-color:#111!important;color:#fff}#MainContent .hx-grid{display:grid;grid-template-columns:repeat(12,minmax(0,1fr));column-gap:24px;max-width:1320px;margin:0 auto;padding:0 32px;align-items:start}#MainContent .hx-grid>*{grid-column:1/-1;min-width:0}#MainContent .hx img{display:block;width:100%;height:100%;max-width:none;object-fit:cover;border-radius:0}#MainContent .hx figure{margin:0;overflow:hidden}html body #MainContent .hx .hx-h1{font-size:clamp(44px,6.1vw,88px)!important;line-height:.98!important;letter-spacing:-.04em!important;margin:0 0 28px!important;color:var(--ink)!important;text-align:left!important;max-width:none}html body #MainContent .hx .hx-h2{font-size:clamp(34px,4vw,56px)!important;line-height:1.02!important;letter-spacing:-.035em!important;margin:0 0 24px!important;color:inherit!important;text-align:left!important;max-width:none}html body #MainContent .hx .hx-h3{font-size:clamp(28px,3vw,40px)!important;line-height:1.05!important;letter-spacing:-.025em!important;margin:0 0 16px!important;color:inherit!important;text-align:left!important;font-weight:500!important;text-transform:none!important}#MainContent .hx .hx-or{color:var(--or)}#MainContent .hx .hx-lead{font-size:20px;line-height:1.5;color:var(--mut);margin:0 0 40px;max-width:30em}#MainContent .hx .hx-p{font-size:18px;line-height:1.6;color:var(--mut);margin:0 0 24px;max-width:32em}#MainContent .hx-goal .hx-p,#MainContent .hx-bp .hx-p{color:#c9c5be}#MainContent .hx .hx-label,#MainContent .hx .hx-kicker{font-size:12px!important;letter-spacing:.2em!important;text-transform:uppercase;font-weight:500;color:var(--mut)!important;margin:0 0 24px;line-height:1.4}#MainContent .hx .hx-kicker{margin-bottom:16px}#MainContent .hx .hx-list{list-style:none;margin:0 0 40px;padding:0;font-size:18px;line-height:1.4}#MainContent .hx .hx-list li{padding:12px 0;border-top:1px solid rgba(17,17,17,.14);margin:0}#MainContent .hx-bp .hx-list li{border-top-color:#fff3}#MainContent .hx .hx-list li:before{content:none}#MainContent .hx .hx-btns{display:flex;flex-wrap:wrap;gap:16px}#MainContent .hx a.hx-btn{display:inline-flex;align-items:center;justify-content:center;min-height:52px;padding:0 28px;background:#111;color:#fff;border:1px solid #111;font-size:12px;letter-spacing:.2em;text-transform:uppercase;font-weight:500;text-decoration:none;transition:background-color .2s ease-out,color .2s ease-out,border-color .2s ease-out;box-shadow:none;transform:none}@media(hover:hover){#MainContent .hx a.hx-btn:hover{background:#fff;color:#111}}#MainContent .hx a.hx-btn.ghost{background:transparent;color:#111}@media(hover:hover){#MainContent .hx a.hx-btn.ghost:hover{background:#111;color:#fff}}#MainContent .hx a.hx-btn.or{background:var(--or);border-color:var(--or);color:#111}@media(hover:hover){#MainContent .hx a.hx-btn.or:hover{background:#111;border-color:#111;color:#fff}}@media(hover:hover){#MainContent .hx-bp a.hx-btn.or:hover{background:#fff;border-color:#fff;color:#111}}#MainContent .hx .hx-zoom img{transition:transform .6s ease-out}@media(hover:hover){#MainContent .hx .hx-zoom:hover img{transform:scale(1.03)}}@media(prefers-reduced-motion:reduce){#MainContent .hx .hx-zoom img{transition:none}#MainContent .hx .hx-zoom:hover img{transform:none}}#MainContent .hx-hero{padding:72px 0 120px!important}#MainContent .hx-hero .hx-grid{align-items:center}#MainContent .hx-hero-copy{grid-column:1/8}#MainContent .hx-hero-img{grid-column:8/13;aspect-ratio:906/964;max-width:906px}#MainContent .hx-trust{display:flex;flex-wrap:wrap;align-items:center;gap:12px 18px;margin-top:40px}#MainContent .hx-avatars{display:flex;flex:none}#MainContent .hx .hx-avatars img{width:52px;height:52px;border-radius:50%!important;object-fit:cover;border:3px solid #fff;display:block}#MainContent .hx .hx-avatars img+img{margin-left:-16px}#MainContent .hx-trust .hx-stars{color:#f5a623;font-size:16px;letter-spacing:3px;line-height:1}#MainContent .hx-trust b{font-size:15px;font-weight:700;color:var(--ink);white-space:nowrap}#MainContent .hx-proof{padding:88px 0!important}#MainContent .hx-stat{grid-column:span 4;margin-bottom:0;text-align:center}#MainContent .hx-stat b{display:block;font-weight:300;font-size:clamp(44px,5.4vw,78px);line-height:1;letter-spacing:-.045em;color:var(--or);white-space:nowrap;font-variant-numeric:tabular-nums}#MainContent .hx-stat span{display:block;font-size:12px;letter-spacing:.2em;text-transform:uppercase;font-weight:500;line-height:1.4;margin:18px 0 0;color:var(--ink)}#MainContent .hx-quote{grid-column:1/8;margin:0;padding:0;border:0}#MainContent .hx-quote p{font-size:24px;line-height:1.35;letter-spacing:-.015em;margin:0 0 16px;color:var(--ink)}#MainContent .hx-quote cite{font-style:normal;font-size:12px;letter-spacing:.2em;text-transform:uppercase;color:var(--mut)}#MainContent .hx-names{grid-column:7/13;list-style:none;margin:0;padding:0;display:grid;grid-template-columns:repeat(2,minmax(0,1fr));column-gap:24px;font-size:18px}#MainContent .hx-names li{padding:12px 0;border-top:1px solid rgba(17,17,17,.14);margin:0}#MainContent .hx-names li:before{content:none}html body #MainContent .hx .hx-paths-h{grid-column:1/9;margin-bottom:96px!important}#MainContent .hx-path{margin-bottom:144px}#MainContent .hx-path-a{align-items:center}#MainContent .hx-path-a .hx-path-copy{grid-column:1/6}#MainContent .hx-path-a .hx-path-img{grid-column:8/13;aspect-ratio:4/5;max-width:590px}#MainContent .hx .hx-crop img{transform:scale(1.07);transform-origin:0% 55%}#MainContent .hx .hx-learn img{object-position:15% center}#MainContent .hx-path-b .hx-path-img{grid-column:1/6;aspect-ratio:4/5;max-width:672px}#MainContent .hx-path-b .hx-path-copy{grid-column:7/13;padding-top:40px}#MainContent .hx-svc{margin:0 0 40px}#MainContent .hx-svc div{display:grid;grid-template-columns:minmax(0,5fr) minmax(0,7fr);column-gap:24px;padding:16px 0;border-top:1px solid rgba(17,17,17,.14);align-items:baseline}#MainContent .hx-svc dt{font-size:18px;font-weight:500;margin:0}#MainContent .hx-svc dd{font-size:16px;line-height:1.5;color:var(--mut);margin:0}#MainContent .hx-svc .big dt{font-size:28px;letter-spacing:-.02em;line-height:1.1}html body #MainContent .hx .hx-svc a{color:inherit;font-size:inherit!important;font-weight:inherit!important;letter-spacing:inherit!important;text-transform:none!important;line-height:inherit;text-decoration:underline;text-decoration-thickness:1px;text-underline-offset:4px;transition:color .2s ease-out}#MainContent .hx-svc a:hover{color:var(--or)}#MainContent .hx .hx-svc dt a{display:inline-flex;align-items:center;min-height:44px}#MainContent .hx .hx-svc div:has(a){align-items:center}#MainContent .hx-path:last-child{margin-bottom:0}#MainContent .hx-plan{grid-column:1/-1;display:grid;grid-template-columns:minmax(0,4fr) minmax(0,5fr) auto;column-gap:24px;align-items:center;background:var(--grey);padding:48px}html body #MainContent .hx .hx-plan .hx-h3,#MainContent .hx .hx-plan .hx-p{margin-bottom:0!important}#MainContent .hx-plan .hx-kicker{margin-bottom:12px!important}#MainContent .hx-prod .hx-grid{align-items:center}#MainContent .hx-prod-img{grid-column:1/8;aspect-ratio:912/540;max-width:912px}#MainContent .hx-prod-img img,#MainContent .hx-prod-img video{object-position:center bottom}#MainContent .hx-prod-img video{display:block;width:100%;height:100%;object-fit:cover;background:#fff}#MainContent .hx-prod-copy{grid-column:9/13}#MainContent .hx .hx-p.hx-strong{color:var(--ink);font-weight:500}#MainContent .hx-price{font-size:56px;font-weight:300;letter-spacing:-.04em;line-height:1;color:var(--or);margin:0 0 24px}#MainContent .hx-more{grid-column:1/-1;list-style:none;margin:96px 0 0;padding:0;display:grid;grid-template-columns:repeat(3,minmax(0,1fr));column-gap:24px}#MainContent .hx-more li{margin:0}#MainContent .hx-more li:before{content:none}#MainContent .hx-more a{display:flex;justify-content:space-between;align-items:baseline;gap:16px;min-height:56px;padding:16px 0;border-top:1px solid #111;color:#111;text-decoration:none;font-size:18px;transition:color .2s ease-out}#MainContent .hx-more a b{font-weight:400;color:var(--mut)}#MainContent .hx-more a:hover{color:var(--or)}html body #MainContent .hx .hx-cases-h{grid-column:1/9;margin-bottom:96px!important}#MainContent .hx-case{align-items:center;margin-bottom:96px}#MainContent .hx-case:last-child{margin-bottom:0}#MainContent .hx-case-img{grid-column:1/6;aspect-ratio:4/5;max-width:540px}#MainContent .hx-case-copy{grid-column:7/13}#MainContent .hx-case.flip .hx-case-img{grid-column:8/13;order:2;justify-self:end;width:100%}#MainContent .hx-case.flip .hx-case-copy{grid-column:1/7;order:1}#MainContent .hx-result{font-size:clamp(28px,3.2vw,44px);line-height:1.05;letter-spacing:-.03em;font-weight:500;margin:0 0 40px;max-width:14em;color:var(--ink)}#MainContent .hx-facts{margin:0}#MainContent .hx-facts div{display:grid;grid-template-columns:120px minmax(0,1fr);column-gap:24px;padding:16px 0;border-top:1px solid rgba(17,17,17,.14)}#MainContent .hx-facts dt{font-size:12px;letter-spacing:.2em;text-transform:uppercase;color:var(--mut);margin:0;padding-top:4px}#MainContent .hx-facts dd{font-size:18px;line-height:1.5;margin:0;color:var(--ink)}#MainContent .hx-goal{padding:0!important}#MainContent .hx-goal-frame{position:relative;max-width:1160px;margin:0 auto;aspect-ratio:1160/640;overflow:hidden}#MainContent .hx-goal-frame img{filter:grayscale(1)}#MainContent .hx-goal-frame:after{content:"";position:absolute;top:0;left:0;right:0;bottom:0;background:#1111118c}#MainContent .hx-goal-copy{position:absolute;left:48px;bottom:48px;right:48px;z-index:2;max-width:640px}#MainContent .hx-goal-copy p{font-size:18px;line-height:1.5;color:#e4e1dc;margin:0 0 8px}#MainContent .hx-about .hx-grid{align-items:center}#MainContent .hx-about-img{grid-column:1/5;aspect-ratio:1/1}#MainContent .hx-about-copy{grid-column:6/12}#MainContent .hx-cos{font-size:12px;letter-spacing:.2em;text-transform:uppercase;color:var(--ink);margin:16px 0 0;line-height:1.8}#MainContent .hx-cos span{color:var(--or);padding:0 8px}#MainContent .hx-bp .hx-grid{align-items:center}#MainContent .hx-bp-copy{grid-column:1/7}#MainContent .hx-bp-img{grid-column:8/13;aspect-ratio:640/960;max-width:640px;overflow:visible!important}#MainContent .hx-bp-img img{object-fit:contain}#MainContent .hx .hx-faq{padding-bottom:64px!important}#MainContent .hx-faq-side{grid-column:1/5}#MainContent .hx-faq-img{aspect-ratio:1/1;max-width:320px;margin-top:16px}#MainContent .hx-faq-img img{object-position:center 28%}#MainContent .hx-faq-list{grid-column:6/13}#MainContent .hx-faq-list details{border-top:1px solid rgba(17,17,17,.14);margin:0;padding:0;background:none}#MainContent .hx-faq-list details:last-child{border-bottom:1px solid rgba(17,17,17,.14)}#MainContent .hx-faq-list summary{list-style:none;cursor:pointer;display:flex;justify-content:space-between;align-items:center;gap:24px;min-height:64px;padding:16px 0;font-size:20px;font-weight:500;letter-spacing:-.01em;text-align:left;color:var(--ink)}#MainContent .hx-faq-list summary::-webkit-details-marker{display:none}#MainContent .hx-faq-list summary:after{content:"";flex:none;width:10px;height:10px;border-right:1.5px solid #111;border-bottom:1.5px solid #111;transform:rotate(45deg);transition:transform .2s ease-out;margin-right:4px}#MainContent .hx-faq-list details[open] summary:after{transform:rotate(225deg)}#MainContent 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.hx-book{background-color:#fff!important;border:0!important;margin:0!important;padding:64px 0 120px!important}@media(max-width:900px){#MainContent .hx .hx-book{padding:72px 0!important}}#MainContent .hx .hx-problem{background-color:#fff!important;border:0!important;margin:0!important;padding:144px 0 120px!important}#MainContent .hx .hx-story .sp .sp-view+.sp-view{display:none!important}#MainContent .hx .hx-story .sp-card{box-sizing:border-box}#MainContent .hx .hx-story .sp-card img,#MainContent .hx .hx-story .sp-card video{width:100%!important;height:100%!important;aspect-ratio:auto!important;object-fit:cover}#MainContent .hx .hx-words .cs-who img{width:42px!important;height:42px!important;object-fit:cover}#MainContent .hx .hx-words .csx-card .csx-shot{max-width:min(560px,80vw)!important;object-fit:contain!important}@media(max-width:700px){#MainContent .hx .hx-words .csx-track,#MainContent .hx .hx-words .csx-set{align-items:center}#MainContent .hx .hx-words 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.hx #learn,#MainContent .hx #done{scroll-margin-top:100px}#MainContent header a.brand{flex:none;white-space:nowrap}html body #MainContent header .navlinks{gap:12px}html body #MainContent header .navlinks a{letter-spacing:.03em!important}@media(max-width:1279px){#MainContent header .navlinks{display:none}#MainContent header .nav-cta{display:none}#MainContent header .burger{display:flex}#MainContent header .mobile-menu{display:flex}}#MainContent header .mobile-menu.open{max-height:calc(100vh - 70px)!important;overflow-y:auto}#MainContent header .mobile-menu.open a:nth-child(n+12){transition-delay:.49s}#MainContent .hx .hx-list li.hx-has-inc{padding:0}#MainContent .hx details.hx-inc{margin:0;padding:0;background:none;border:0}#MainContent .hx details.hx-inc>summary{list-style:none;cursor:pointer;display:flex;justify-content:space-between;align-items:center;gap:24px;padding:12px 0;min-height:44px;color:var(--ink);font-size:inherit}#MainContent .hx 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.hx-prob-body{margin-top:16px!important}#MainContent .hx-problem .hx-prob-bold{margin:18px 0 0}#MainContent .hx-problem .hx-prob-bold strong{color:#111;font-weight:700}@media(max-width:900px){#MainContent .hx .hx-problem{padding:72px 0!important}}#MainContent .hx .mvidsec{background-color:#0d0d0d!important;border:0!important;margin:0!important;padding-top:96px!important;padding-bottom:96px!important}#MainContent .hx .mvidsec .colslider-label:before,#MainContent .hx .mvidsec .eyebrow:before{content:none!important}#MainContent .hx-story{background-color:#fff!important;border:0!important;margin:0!important;padding:144px 0 96px!important}#MainContent .hx-story .eyebrow:before{content:none!important}@media(max-width:900px){#MainContent .hx-story{padding:72px 0 56px!important}}#MainContent header .nav-cta{border-radius:0!important;box-shadow:none!important}#MainContent header .brand{min-height:44px}@media(max-width:900px){#MainContent .hx-sec{padding:72px 0!important}#MainContent .hx-grid{padding:0 16px;column-gap:16px}#MainContent .hx-grid>*{grid-column:1/-1!important}#MainContent .hx figure{max-width:none}#MainContent .hx-hero{padding:24px 0 72px!important}#MainContent .hx figure.hx-hero-img{order:-1;margin-bottom:32px}#MainContent .hx-goal{padding:0!important}#MainContent .hx-proof{padding:64px 0!important}#MainContent .hx-stat{margin-bottom:44px}#MainContent .hx-stat:last-child{margin-bottom:0}#MainContent .hx-quote{margin-bottom:48px}html body #MainContent .hx .hx-paths-h,html body #MainContent .hx .hx-cases-h{margin-bottom:48px!important}#MainContent .hx-path{margin-bottom:72px}#MainContent .hx figure.hx-final-img,#MainContent .hx figure.hx-path-img,#MainContent .hx figure.hx-prod-img,#MainContent .hx figure.hx-case-img,#MainContent .hx figure.hx-about-img,#MainContent .hx figure.hx-bp-img{order:-1!important;margin-bottom:32px;justify-self:start}#MainContent .hx-path-b .hx-path-copy{padding-top:0}#MainContent .hx-path-b .hx-path-img,#MainContent 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/* Header: brand left, section anchors in page order, Free Blueprint as the pill CTA */
html{scroll-behavior:smooth}
section[id]{scroll-margin-top:90px}
.nav{gap:24px}
.navlinks{gap:22px;font-size:13.5px;margin-left:auto}
.navlinks a{white-space:nowrap}
.nav-cta{display:inline-flex;align-items:center;white-space:nowrap;background:var(--orange);color:var(--ink);font-weight:700;font-size:13.5px;letter-spacing:.02em;padding:12px 22px;border-radius:999px;border:2px solid var(--ink);box-shadow:3px 3px 0 var(--ink);transition:transform .12s,box-shadow .12s}
.nav-cta:hover{transform:translate(2px,2px);box-shadow:1px 1px 0 var(--ink)}
.mobile-menu .mm-cta{color:var(--ink);background:var(--orange);font-weight:700}
.mobile-menu.open a:nth-child(6){transition-delay:.25s}.mobile-menu.open a:nth-child(7){transition-delay:.29s}.mobile-menu.open a:nth-child(8){transition-delay:.33s}.mobile-menu.open a:nth-child(9){transition-delay:.37s}.mobile-menu.open a:nth-child(10){transition-delay:.41s}.mobile-menu.open a:nth-child(11){transition-delay:.45s}
@media(max-width:1260px){.navlinks{display:none}.nav-cta{display:none}.burger{display:flex}.mobile-menu{display:flex}}
.book{background:var(--cream);padding:88px 0 96px;text-align:center;border-top:1px solid var(--line)}
.book .sub{max-width:720px;margin:18px auto 0;font-size:20px;line-height:1.6}
.book-embed{margin:36px auto 0;max-width:1000px;min-height:760px;background:#fff;border:1px solid var(--line);border-radius:18px;overflow:hidden;box-shadow:0 18px 44px rgba(20,19,17,.08);display:flex;align-items:center;justify-content:center;overflow:hidden}
@media(max-width:700px){.book{padding:56px 0 64px}.book-embed{min-height:900px;border-radius:14px;box-shadow:0 12px 30px rgba(20,19,17,.08)}}

/* In their words: readable horizontal carousel (replaces the vertical column slider) */
.colslider{padding:36px 0 40px}
.csx{position:relative;max-width:1400px;margin:0 auto;padding:0 64px}
.csx-view{overflow:hidden;-webkit-mask-image:linear-gradient(90deg,transparent,#000 5%,#000 95%,transparent);mask-image:linear-gradient(90deg,transparent,#000 5%,#000 95%,transparent)}
.csx-track{display:flex;gap:24px;align-items:stretch;will-change:transform;cursor:grab;user-select:none;-webkit-user-select:none;touch-action:pan-y}
.csx-set{display:flex;gap:24px;align-items:stretch;flex:0 0 auto}
.csx-card{flex:0 0 auto;height:320px;display:flex}
.csx-card .csx-shot{height:100%;width:auto;max-width:min(720px,80vw);object-fit:contain;display:block;border-radius:14px;background:#0b0b0b;border:1px solid #0b0b0b;box-shadow:0 16px 34px rgba(20,19,17,.16);cursor:zoom-in}
.csx-card .cs-rev{width:min(440px,80vw);height:100%;box-sizing:border-box;display:flex;flex-direction:column;justify-content:center;border-radius:14px}
@media(max-width:700px){.csx{padding:0 10px}.csx-card{height:260px}.csx-card .csx-shot{max-width:88vw}.csx-card .cs-rev{width:84vw}.csx-btn{width:40px;height:40px;font-size:26px}.csx-prev{left:2px}.csx-next{right:2px}.csx-view{mask-image:none;-webkit-mask-image:none}}
.csx-track.dragging{cursor:grabbing}
.csx-btn{position:absolute;top:50%;transform:translateY(-50%);width:46px;height:46px;border-radius:50%;border:2px solid var(--ink);background:#fff;color:var(--ink);font-size:30px;line-height:1;padding:0 0 4px;cursor:pointer;z-index:2;display:flex;align-items:center;justify-content:center;box-shadow:3px 3px 0 var(--ink);transition:background .12s}
.csx-btn:hover{background:var(--orange)}
.csx-prev{left:8px}.csx-next{right:8px}
.csx-lb{position:fixed;inset:0;z-index:10000;background:rgba(20,19,17,.94);display:none;align-items:center;justify-content:center;padding:24px;overflow:auto;-webkit-overflow-scrolling:touch}
.csx-lb.open{display:flex}
.csx-lb img{max-width:min(1200px,96vw);max-height:92vh;width:auto;height:auto;border-radius:12px;background:#fff;box-shadow:0 30px 80px rgba(0,0,0,.6);cursor:zoom-out}
.csx-lb-x{position:fixed;top:16px;right:16px;width:44px;height:44px;border-radius:50%;border:0;background:#fff;color:var(--ink);font-size:20px;cursor:pointer;z-index:1}

/* Sound familiar: two columns, highlighter labels, arrows, full-height photo with overlaid type */
.problem:not(.problem-closer){text-align:left}
.problem-grid{display:grid;grid-template-columns:1.05fr .95fr;gap:64px;align-items:stretch}
.problem-copy h2{text-align:left;margin:0 0 8px;max-width:none}
.problem:not(.problem-closer) .hear{display:inline-block;background:#c5ede6;color:var(--ink);font-family:'Space Grotesk',sans-serif;font-weight:400;font-size:15px;letter-spacing:.06em;text-transform:uppercase;padding:5px 9px;margin:26px 0 0}
.problem .parrow{display:block;line-height:0;color:var(--ink);margin:14px 0 10px}.parrow svg{display:block;width:30px;height:30px}
.problem:not(.problem-closer) ul{max-width:none;margin:0;text-align:left}
.problem:not(.problem-closer) li{font-size:16.5px;font-weight:500;padding:7px 0 7px 24px;border-bottom:none}
.problem:not(.problem-closer) li::before{left:2px;top:14px;width:8px;height:8px}
.problem .wherewecome p{font-size:16.5px;line-height:1.65;color:#2b2a27;margin:0 0 12px;max-width:600px}
.problem .problem-cta{display:inline-block;margin-top:22px}
.problem-photo{position:relative;min-height:560px;border-radius:0;overflow:hidden;background:var(--ink)}
.problem-photo img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;display:block}
.problem-photo-text{position:absolute;left:28px;right:28px;top:30px;font-family:'Space Grotesk',sans-serif;font-size:clamp(28px,3.1vw,44px);line-height:1.02;color:#fff;text-transform:uppercase;text-shadow:0 4px 24px rgba(0,0,0,.55)}
.problem-photo-text span{color:var(--orange)}
@media(max-width:900px){.problem-grid{grid-template-columns:1fr;gap:36px}.problem-photo{min-height:calc((100vw - 56px) * 1.25);height:calc((100vw - 56px) * 1.25);aspect-ratio:auto;display:block}.problem .problem-cta{width:100%;text-align:center}}

/* Sound familiar: tighten the label → arrow → copy rhythm */
.problem:not(.problem-closer) .wherewecome{margin:0;padding:0}
.problem:not(.problem-closer) .wherewecome p:first-child{margin-top:0}
.problem:not(.problem-closer) .parrow{margin:10px 0 6px}
.problem:not(.problem-closer) .hear{margin-top:22px}
.problem:not(.problem-closer) ul{margin-bottom:0}
.problem:not(.problem-closer) h2 + .hear{margin-top:24px}

#MainContent .aw .aw-label{text-align:center!important;margin:0 0 36px;max-width:none;padding:0 24px}
@media(max-width:760px){#MainContent .aw .aw-label{text-align:left!important;padding:0 28px;margin-bottom:26px}}

/* Artists we've worked with: dark band, ticker, perpetual 9:16 card carousel */
.aw{background:var(--ink);padding:0 0 44px;overflow:hidden}
.aw-ticker{background:var(--orange);border-top:2px solid var(--ink);border-bottom:2px solid var(--ink);overflow:hidden;padding:12px 0}
.aw-ticker-row{display:flex;align-items:center;gap:26px;width:max-content;animation:awTick 112s linear infinite;font-family:'Space Grotesk',sans-serif;font-size:18px;letter-spacing:.06em;text-transform:uppercase;color:var(--ink);white-space:nowrap}
.aw-ticker-row i{font-style:normal;font-size:16px}
@keyframes awTick{from{transform:translateX(0)}to{transform:translateX(-50%)}}
.aw-wrap{position:relative;max-width:1400px;margin:0 auto;padding:36px 64px 0}
.aw-view{overflow:hidden}
.aw-view+.aw-view{margin-top:18px}
@media(max-width:700px){.aw-view+.aw-view{margin-top:12px}}
.aw-track{display:flex;gap:18px;will-change:transform;cursor:grab;user-select:none;-webkit-user-select:none;touch-action:pan-y}
.aw-track.dragging{cursor:grabbing}
.aw-set{display:flex;gap:18px;flex:0 0 auto}
.aw-card{position:relative;flex:0 0 auto;width:240px;aspect-ratio:9/16;border-radius:16px;overflow:hidden;background:#222;border:2px solid #2b2a27}
.aw-media{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;display:block}
.aw-fit{object-fit:contain;padding:0;background:var(--ink)}
.aw-shade{position:absolute;inset:0;background:linear-gradient(180deg,rgba(20,19,17,.72) 0%,rgba(20,19,17,0) 34%,rgba(20,19,17,0) 58%,rgba(20,19,17,.78) 100%)}
.aw-top{position:absolute;top:18px;left:18px;right:18px;color:#fff}
.aw-top b{display:block;font-family:'Space Grotesk',sans-serif;font-weight:400;font-size:22px;line-height:1.05;text-shadow:0 2px 12px rgba(0,0,0,.5)}
.aw-top span{display:block;font-size:12.5px;color:#e8e2d6;margin-top:6px;letter-spacing:.02em}
.aw-pills{position:absolute;left:14px;right:14px;bottom:16px;display:flex;flex-direction:column;gap:8px}
.aw-pills span{display:block;text-align:center;background:var(--cream);color:var(--ink);border:2px solid var(--orange);border-radius:999px;padding:10px 12px;font-weight:700;font-size:13.5px;line-height:1.2;box-shadow:0 6px 18px rgba(0,0,0,.35)}
.aw-btn{position:absolute;top:50%;transform:translateY(-50%);width:46px;height:46px;border-radius:50%;border:2px solid var(--cream);background:var(--ink);color:var(--cream);font-size:30px;line-height:1;padding:0 0 4px;cursor:pointer;z-index:2;display:flex;align-items:center;justify-content:center;transition:background .12s,color .12s}
.aw-btn:hover{background:var(--orange);color:var(--ink);border-color:var(--orange)}
.aw-prev{left:8px}.aw-next{right:8px}
@media(max-width:700px){.aw-wrap{padding:24px 10px 0}.aw-card{width:56vw}.aw-top b{font-size:19px}.aw-pills span{font-size:12.5px;padding:9px 10px}.aw-btn{width:40px;height:40px;font-size:26px}.aw-prev{left:2px}.aw-next{right:2px}.aw-ticker-row{font-size:15px}}

.mvidsec{padding:50px 0 0}
.mvidrow{margin-bottom:40px}
.mvidsec{padding:64px 0 48px;background:var(--ink)}
.mvidsec .colslider-label{color:#b8ad99}
.mvidsec .mvid-cap{color:#b8ad99}
.mvidsec .if-body{box-shadow:inset 0 0 0 2px #443c33}
.mvidrow{display:grid;grid-template-columns:repeat(3,minmax(280px,340px));gap:48px;justify-content:center;align-items:start;margin:0 auto 60px;padding:0 20px}
.mvid-item{display:flex;flex-direction:column;align-items:center;justify-content:flex-end}
@media(max-width:900px){.mvidrow{grid-template-columns:repeat(auto-fit,minmax(200px,240px))}}
.mvid{position:relative;border:2px solid var(--ink);box-shadow:8px 8px 0 var(--orange);overflow:hidden;background:#000;cursor:pointer}
.mvid.port{width:100%;aspect-ratio:9/16;height:auto}
.mvid video{width:100%;height:100%;object-fit:cover;display:block}
.mvid .play{position:absolute;inset:0;display:flex;align-items:center;justify-content:center;background:rgba(20,19,17,.25);transition:background .2s}
.mvid .play:hover{background:rgba(20,19,17,.1)}
.mvid .play span{width:74px;height:74px;border-radius:50%;background:var(--orange);display:flex;align-items:center;justify-content:center}
.mvid .play span:after{content:"";border-style:solid;border-width:14px 0 14px 24px;border-color:transparent transparent transparent var(--ink);margin-left:6px}
.mvid.playing .play{display:none}
.mvid-cap{font-size:13px;color:var(--muted);margin-top:16px;font-weight:700;letter-spacing:.5px;text-transform:uppercase;text-align:center}
.ifone{position:relative;width:100%;margin-top:8px;filter:drop-shadow(0 22px 34px rgba(0,0,0,.45))}
.if-body{position:relative;background:#17130f;border-radius:34px;padding:9px;box-shadow:inset 0 0 0 2px #3a332c}
.if-body::before{content:"";position:absolute;right:-3px;top:26%;width:3px;height:52px;background:#2c2620;border-radius:0 2px 2px 0}
.if-body::after{content:"";position:absolute;left:-3px;top:22%;width:3px;height:70px;background:#2c2620;border-radius:2px 0 0 2px}
.if-body .mvid{border:0;box-shadow:none;border-radius:26px}
.if-island{position:absolute;top:17px;left:50%;transform:translateX(-50%);width:72px;height:19px;border-radius:11px;background:#000;z-index:5;pointer-events:none}
.if-island::after{content:"";position:absolute;right:6px;top:50%;transform:translateY(-50%);width:8px;height:8px;border-radius:50%;background:#1e2126;box-shadow:inset 0 0 2px #3c4250}
.if-home{position:absolute;bottom:15px;left:50%;transform:translateX(-50%);width:84px;height:4px;border-radius:3px;background:rgba(255,255,255,.85);z-index:5;pointer-events:none}